Peter Farrell Cup

Competition Rules

The Spirit of the Competition

All participating teams are expected to satisfy the following set of rules based on those developed by the directors of major university business plan competitions.

However, we do recognise that no set of rules, no matter how thorough or carefully developed, can cover all circumstances. Accordingly, all teams are expected to abide by the specific rules enumerated below as well as the overall spirit of this competition. The organising committee reserves the right to disqualify, at any time, any team that violates the rules, regulations or the spirit of the competition (as defined by them).

Should any issues arise the organising committee will reserve the right to make the final decision.

Venture & Team Eligibility Rules

The PFC is open to idea-stage start-ups that meet three main criteria:

  1. Hasn’t received any money to date, meaning;
    1. Self-funded (e.g. no prizes, grants, debt, equity)
    2. Pre-revenue (i.e. no paying customers)
  2. Led or co-founded by at least one current UNSW Student
  3. The proposed solution (e.g. product or service) is currently legal in NSW


  1. All currently-enrolled UNSW students, from any faculty, college, or school, are eligible to participate in the competition.
  2. This is a competition primarily for currently-enrolled UNSW students. The team leader must be a currently-enrolled UNSW student (subject to Point 1 above).
  3. This competition is a team challenge, so individual entries are not allowed. All teams must have at least two (2) members and have a maximum of five (5) members.
  4. The competition is for student-created, -managed, and -owned ventures. In other words, students must: have played a major role in conceiving the venture, hold key management roles in the venture, and own significant equity in the venture.
  5. In general, a current UNSW student should be CEO, CTO, COO or President of the venture. A current UNSW student or current UNSW students should hold more than 50% of all equity in the venture.

Nature of Ventures

The competition is for new, independent ventures in the seed, start-up, or early growth stages. Generally excluded are the following: buy-outs, expansions of existing companies, real estate syndications, tax shelters, franchises, licensing agreements for distribution in a different geographical area, and spin-outs from existing corporations.

Confidentiality and Intellectual Property Guidelines

The authors of the pitch deck and any other materials will retain all rights regarding their use at all times prior to and following the competition except as stated below. Due to the nature of the competition, we will not ask judges, reviewers, staff or the audience to agree to or sign non-disclosure statements for any participant.

All public sessions of the competition, including but not limited to oral presentations and question/answer sessions, are open to the public at large. Any and all of these public sessions may be broadcast to interested persons through media which may include radio, television and the internet. Any data or information discussed or divulged in public sessions by entrants should be considered information that will likely enter the public realm, and entrants should not assume any right of confidentiality in any data or information discussed, divulged or presented in these sessions.

UNSW may make photocopies, photographs, videotapes and/or audiotapes of the presentations including the pitch deck and other documents, charts, or material prepared for use in presentation at the Peter Farrell Cup Entrepreneurship Competition. Students retain all proprietary rights. The University may use the materials in any book or other printed materials and any videotape or other medium that it may produce, provided that any profits earned from the sale of such items is used by UNSW solely to defray the costs of future Peter Farrell Cup competitions. UNSW has non-exclusive worldwide rights in all languages, and in all media, to use or to publish the materials in any book, other printed materials, videotapes or other medium, and to use the materials in future editions thereof and derivative products.