Marketing

Since 1965, the School of Marketing, UNSW Australia Business School has been shaping the marketing profession in Australasia. This is the country’s first school of marketing, where strategic marketing theory meets real-world expertise.

Learn more about our school

Degrees

Find a range of programs and courses relevant to you:

Research

Course outlines

Find your course outline or those from previous years:

School Announcements

Three new MCom Marketing specialisation courses available from S2 2018

Three new MCom Marketing specialisation courses in the area of Marketing Analytics will be offered starting from S2 2018: MARK5826 Product Analytics, MARK5827 Customer Analytics and MARK5828 Advertising Analytics.

MARK5826 Product Analytics will be offered for the first time in S2 2018, and all three courses will be offered in 2019.

For more information refer to the Student Handbook

Seminars

There are no upcoming seminars at this time for the requested criteria.

People

Our academics and staff at the School of Marketing are highly qualified with a broad range of skills, expertise and interests.

Research

Our staff have published widely, including books, refereed papers, published conference papers, research articles, editorials and commentaries and case studies.

Student support

We provide various resources to current students to help enhance their learning experience.

News

China bans Australia coal – now what?

Customs at China’s northern port of Dalian has banned imports of Australian coal and will cap overall coal imports from all sources to the end of 2019 at 12 million tonnes.

Removing broker commissions is a double-edged sword

The Banking Royal Commission has recommended commission for mortgage brokers should be axed, that brokers be regulated like financial advisors, and that brokers be under an obligation to act in clients’ best interests.

A global reputation with global opportunities to match

The transition from high school to university can be a nervy one, but along with the change comes a plethora of opportunities for students.

Why we should (carefully) consider paying kids to learn

Research co-authored by UNSW Business School's Richard Holden shows incentivised education increased kids' proficiency at maths and reading.

Economists’ poll says we can fix the banks. But that doesn’t mean we will

UNSW Business School's Gigi Foster discusses the Economic Society of Australia's first-ever unanimous response to a survey question.

ISTM research ranks first in Australia

The Association for Information Systems (AIS) Research Productivity Rankings 2018 acknowledged the win for the Business School.

View all news

People

Jack Cadeaux

School of Marketing

Professor, Head of School

View all our people