Marketing

Since 1965, the School of Marketing, UNSW Australia Business School has been shaping the marketing profession in Australasia. This is the country’s first school of marketing, where strategic marketing theory meets real-world expertise.

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Degrees

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  • Research
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Course outlines

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School Announcements

Marketing in Asia Speaker Series

Join us at our annual Marketing in Asia guest speaker event on October 19th. Riny Novitriyanti, Vice-President Digital Experience and Business Insights at Telkomsel, Indonesia’s largest mobile operator, will share with us her insights on digital channel transformation and data-driven marketing, followed by an audience Q&A session and an opportunity to network over refreshments.

Daytime session: 12pm, see venue details and register here
Evening session: 5.45pm registration for 6.15pm talk, see venue details and register here

Sales Strategy and Implementation

The new MARK5824 Sales Strategy and Implementation course will be available from semester 2 2017. It will assist students in understanding the organisation, planning and measurement of a company’s selling efforts in B2C and B2B contexts. For more information refer to the MARK5824 Sales Strategy and Implementation course overview.

Seminars

There are no upcoming seminars at this time for the requested criteria.
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People

Our academics and staff at the School of Marketing are highly qualified with a broad range of skills, expertise and interests.

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Research

Our staff have published widely, including books, refereed papers, published conference papers, research articles, editorials and commentaries and case studies.

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Student support

We provide various resources to current students to help enhance their learning experience.