Careers in marketing

There is a role for marketers in almost every sector of the modern economy:

  • Consumer goods companies, consumer services and retail organisations
  • Pharmaceuticals
  • Industrial companies 
  • Market research companies, advertising agencies and consultancies
  • Banking, insurance and professional services 
  • Information technology, communications, media and telecommunications

Common forms of employment on graduation include:

  • Brand and product management
  • New product planning
  • e-business marketing
  • International management
  • Logistics and distribution
  • Retail management
  • Sales management
  • Industrial marketing
  • Advertising, direct marketing and public relations
  • Marketing research
  • Marketing science and systems analysis
  • Management consulting

General management training programs are also a popular option for our new graduates.

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