Design Thinking for Customer Centricity

Design Thinking for Customer Centricity

Harnessing innovation for growth.

Customer centric innovation is critical to build sustainable competitive advantage, but genuinely embedding it in the organisation remains a challenge for leaders today.

This course will give you a toolkit to drive innovation in your business unit or organisation, harnessing technology, fostering the right culture, and putting the customer at the centre.

Featured Participant

The program provided a focus on the powershift towards the customer within the complex marketplace and a practical framework to develop creative sustainable strategies to support customer needs and drive commercial outcomes.

It was an opportunity to spend time with a diverse range of domestic and international participants across a range of roles and industries. There was a good blend of informative presentations, hands on practical learning and access to experts on the latest innovative trends, all delivered within a creative learning environment and space.

The course provided me with a refreshed perspective and updated my suite of tools and frameworks to reconsider my approach to developing innovative solutions.

Amy Radel
Marketing Strategy and Sales Implementation

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