AGSM6143 Strategy

Subject Code

AGSM6143

Study Level

Postgraduate

Commencing Term

Term 2

Total Units of Credit (UOC)

Delivery Mode

Fortnightly, Sydney CBD

Intensive, Sydney CBD

Online Weekly

Virtual Weekly

School

AGSM

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This course outline is for the current term. To view outlines from other years and/or terms, visit the archives

1. Course Details

Summary of Course

This course aims to equip you with the skills, knowledge and experience to formulate, evaluate and implement value-creating strategies for organisations. The course introduces you to the contemporary principles, tools and frameworks of strategic management that support the work of successful strategists in leading sustainable organisations. Whether you work in small or large organisations, whether in a startup, scale up or incumbent, domestically focused or a major international or global organisation, in the public, commercial or not-for-profit sectors, strategic management plays a central role in achieving the objectives of the organisation as we navigate an increasingly complex, disrupted, technology-infused, and dynamic business environment.

Teaching Times and Locations

Please note that teaching times and locations are subject to change. Students are strongly advised to refer to the Class Timetable website for the most up-to-date teaching times and locations.

As well as being offered in synchronous and asynchronous online modes, this course is scheduled to be offered in face-to-face Fortnightly and Intensive modes. However, there is a chance that there could be subsequent COVID-19 restrictions.

If it is not possible to gather together on campus, we will offer the Fortnightly mode synchronously online. For the Intensive mode, we will offer the course asynchronously online in Moodle. This mode will be augmented by some synchronous online discussions on the days of the scheduled Intensive weekends. Attendance at these discussions will be optional and they will be recorded for students who are unable to attend.

https://www.covid-19.unsw.edu.au/

View course timetable

Course Policies & Support

The Business School expects that you are familiar with the contents of this course outline and the UNSW and Business School learning expectations, rules, policies and support services as listed below:

Program Learning Outcomes
Academic Integrity and Plagiarism
Student Responsibilities and Conduct
Special Consideration
Protocol for Viewing Final Exam Scripts
Student Learning Support Services

View course Policies and Support

Course Aims and Relationship to Other Courses

Additional Course Details

2. Quality Assurance and Course Alignment

Quality Assurance

The program is aligned to a number of international standards, to ensure the courses you study are high quality. At present, this includes designing courses to:

meet Association to Advance Collegiate Schools of Business (AACSB) accreditation standards, through the measurement of students program-level learning outcomes
align with the United Nations Principles for Responsible Management Education (UNPRME)
meet Australian educational and government governing body requirements, e.g. the Australian Qualifications Framework (AQF) and Tertiary Education Quality and Standards Agency (TEQSA) standards
European Quality Improvement System (EQUIS) accreditation is also held by UNSW Business School.

Student Learning Outcomes

Program Learning Goals and Outcomes	Course Learning Outcomes	Course Assessment Item
PLO 1: Business knowledge	5. Identify key actions and processes required to successfully implement the initiatives and realise the objectives of a strategic plan	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 1: Business knowledge	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 2: Problem solving	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	4. Evaluate the strategic position of an organisation within its environment, identify a range of possible strategic initiatives, and justify implementation of those initiatives that are most likely to achieve an organisation's strategic objectives	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	1. Apply the strategic management process to develop and justify a strategic plan for an organisation	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 3: Business communication	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 4: Teamwork	7. Collaborate with peers in a team to effectively analyse and develop a strategy for an organisation	Assessment 3 : Strategy Recommendation Presentation
PLO 5: Responsible business practice	3. Identify responsible management issues faced by an organisation from a strategic management perspective	Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 6: Global and cultural competence	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Taught and Practiced
PLO 1: Business knowledge	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 1: Business knowledge	5. Identify key actions and processes required to successfully implement the initiatives and realise the objectives of a strategic plan	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 2: Problem solving	1. Apply the strategic management process to develop and justify a strategic plan for an organisation	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	4. Evaluate the strategic position of an organisation within its environment, identify a range of possible strategic initiatives, and justify implementation of those initiatives that are most likely to achieve an organisation's strategic objectives	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 3: Business communication	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 4: Teamwork	7. Collaborate with peers in a team to effectively analyse and develop a strategy for an organisation	Assessment 3 : Strategy Recommendation Presentation
PLO 5: Responsible business practice	3. Identify responsible management issues faced by an organisation from a strategic management perspective	Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 6: Global and cultural competence	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Taught and Practiced
PLO 1: Business knowledge	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 1: Business knowledge	5. Identify key actions and processes required to successfully implement the initiatives and realise the objectives of a strategic plan	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 2: Problem solving	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	4. Evaluate the strategic position of an organisation within its environment, identify a range of possible strategic initiatives, and justify implementation of those initiatives that are most likely to achieve an organisation's strategic objectives	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	1. Apply the strategic management process to develop and justify a strategic plan for an organisation	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 3: Business communication	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 4: Teamwork	7. Collaborate with peers in a team to effectively analyse and develop a strategy for an organisation	Assessment 3 : Strategy Recommendation Presentation
PLO 5: Responsible business practice	3. Identify responsible management issues faced by an organisation from a strategic management perspective	Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 6: Global and cultural competence	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Taught and Practiced
PLO 1: Business knowledge	5. Identify key actions and processes required to successfully implement the initiatives and realise the objectives of a strategic plan	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 1: Business knowledge	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 2: Problem solving	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	1. Apply the strategic management process to develop and justify a strategic plan for an organisation	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	4. Evaluate the strategic position of an organisation within its environment, identify a range of possible strategic initiatives, and justify implementation of those initiatives that are most likely to achieve an organisation's strategic objectives	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 3: Business communication	6. Undertake primary and secondary research to gather information relevant to making strategic decisions and interpret and present the information to support conclusions drawn from analysis	Assessment 1 : Participation Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 4: Teamwork	7. Collaborate with peers in a team to effectively analyse and develop a strategy for an organisation	Assessment 3 : Strategy Recommendation Presentation
PLO 5: Responsible business practice	3. Identify responsible management issues faced by an organisation from a strategic management perspective	Assessment 3 : Strategy Recommendation Presentation Assessment 4 : Organisation Strategy Paper
PLO 6: Global and cultural competence	2. Apply strategic management tools, concepts, models and frameworks to assess the strategic environment and identify strategic issues and opportunities for domestic, multi-national and global organisations	Taught and Practiced

3. Staff Contact Details

Position	Name	Location	Phone	Consultation Times
Facilitator in Charge	Shanie Atkinson	–	–	–
Facilitator in Charge	Shanie Atkinson	–	–	–
Facilitator in Charge	Shanie Atkinson	–	–	–
Facilitator in Charge	Shanie Atkinson	–	–	–

Facilitator in Charge

Each course has a Facilitator in Charge who is responsible for the academic leadership and overall academic integrity of the course. The Facilitator in Charge selects content and designs assessment tasks, and takes responsibility for specific academic and administrative issues related to the course. Facilitators in Charge oversee Facilitators and ensure that the ongoing standard of facilitation in the course is consistent with the quality requirements of the program.

Facilitator

The role of your Facilitator is to support and enhance the learning process by encouraging interaction among participants, providing direction in understanding the course content, assessing participant progress through the course and providing feedback on work submitted. Facilitators comprise academics and industry practitioners with relevant backgrounds.

4. Learning and Teaching Activities

Approach to Learning and Teaching in the Course

Learning Activities and Teaching Strategies

Course Structure

Unit 1: What is Strategy? defines strategy and the strategy process, and explores why strategy is critical in today's complex and dynamic environment. The Unit also considers responsible business in the context of strategy.

Unit 2: External Analysis focuses on analysing the forces in the external environment that have the potential to affect the success of an organisation's strategy.

Unit 3: Internal Analysis focuses on analysing the internal environment of an organisation and identifying the potential competitive advantages provided by an organisation's resources, capabilities and core competencies.

Unit 4: Business Models and Ecosystems focuses on business-level strategy formulation and how the organisation should compete, including discussion of strategic positioning, business models and ecosystems.

Unit 5: Corporate Strategy focuses on corporate-level strategy and where an organisation should compete - in which businesses, products, services and markets. The Unit also considers the allocation of resources between businesses that are controlled by a multi-business organisation.

Unit 6: International Strategy considers how an organisation can approach cross-border business activities, including options for expanding the scope of an organisation across geographic markets and factors to evaluate prior to extending into international markets.

Unit 7: Implementing Strategy discusses the necessary capabilities, structures, and management systems for effective strategy implementation.

Unit 8: Strategy in Uncertainty considers contemporary approaches to strategy in dynamic and uncertain environments.

Unit 9: Innovation contemplates the relationship between strategy and innovation, and provides an overview of the types of innovation and popular approaches to innovation today.

Unit 10: The Strategy Process provides an overview of the contemporary strategy process and contemplates the future of strategic management.

5. Assessment

Formal Requirements

Students are expected to attempt all assessment requirements, and must achieve a composite mark of at least 50% to pass the course. Students are also expected to actively engage in course learning activities. Failure to engage in assessment tasks that are integrated into learning activities (e.g. class discussion, presentations) will be reflected in the marks for these assessable activities.

Assessment Structure

Assessment	Task	Weighting (%)	Length	Due Date	Individual / Group
Assessment 1	Participation	15	N/A	Throughout the duration of the course	Individual
Assessment 2	Quizzes	20	5 questions for each quiz	Sunday of Weeks 2, 4, 6, 8 and 10 by 11.59pm Sydney time	Individual
Assessment 3	Strategy Recommendation Presentation	30	15 minutes (maximum)	Monday 17 July 2023 (Week 8) by 3pm Sydney time	Group
Assessment 4	Organisation Strategy Paper	35	2,200 words including executive summary	Friday 11 August 2023 (Week 11) by 3pm Sydney time	Individual
Assessment 1	Participation	15	N/A	Throughout the duration of the course	Individual
Assessment 2	Quizzes	20	5 questions for each quiz	Sunday of Weeks 2, 4, 6, 8 and 10 by 11.59pm Sydney time	Individual
Assessment 3	Strategy Recommendation Presentation	30	15 minutes (maximum)	Monday 17 July 2023 (Week 8) by 3pm Sydney time	Group
Assessment 4	Organisation Strategy Paper	35	2,200 words including executive summary	Friday 11 August 2023 (Week 11) by 3pm Sydney time	Individual
Assessment 1	Participation	15	N/A	Throughout the duration of the course	Individual
Assessment 2	Quizzes	20	5 questions for each quiz	Sunday of Weeks 2, 4, 6, 8 and 10 by 11.59pm Sydney time	Individual
Assessment 3	Strategy Recommendation Presentation	30	15 minutes (maximum)	Monday 17 July 2023 (Week 8) by 3pm Sydney time	Group
Assessment 4	Organisation Strategy Paper	35	2,200 words including executive summary	Friday 11 August 2023 (Week 11) by 3pm Sydney time	Individual
Assessment 1	Participation	15	N/A	Throughout the duration of the course	Individual
Assessment 2	Quizzes	20	5 questions for each quiz	Sunday of Weeks 2, 4, 6, 8 and 10 by 11.59pm Sydney time	Individual
Assessment 3	Strategy Recommendation Presentation	30	15 minutes (maximum)	Monday 17 July 2023 (Week 8) by 3pm Sydney time	Group
Assessment 4	Organisation Strategy Paper	35	2,200 words including executive summary	Friday 11 August 2023 (Week 11) by 3pm Sydney time	Individual

Assessment Feedback

Feedback on student performance from formative and summative assessment tasks will be provided to students in a timely manner. Assessment tasks completed within the teaching period of a course will be assessed and students provided with feedback, with or without a provisional result, within 10 working days of submission, under normal circumstances. Feedback on continuous assessment tasks (e.g. participation) will be provided prior to the midpoint of the course.

Assessment Summary

The use of Generative AI tools for your assessments

In November 2022 the world of education changed when ChatGPT changed the conversation about Generative AI! The shock to traditional ways of learning may match that of pocket calculators in the seventies, spreadsheets in the eighties, and Internet search engines in the late nineties/early 2000s combined.

UNSW and the AGSM accept the potential of these tools and are excited to explore ways to use AI to enrich your learning experience while maintaining the integrity of our programs and therefore of your degrees. We expect that, as we learn about how best to do this, our policies will adapt. To provide clarity, UNSW set the following general guidelines for the current term:

Unless explicitly specified, you are permitted to use ChatGPT etc., just like Google search, calculators etc..
You must avoid overdependence on any one tool, and independent thought and knowledge remains essential.
If authorised use is explicitly limited for a particular assessment, unauthorised use might be treated as serious student misconduct and might include failure in the course, suspension, or exclusion from UNSW.

In this course, generative AI software is permitted to be used as follows:

Assessment 1 Participation: Full assistance with attribution
Assessment 2 Quizzes: No assistance
Assessment 3 Strategy Recommendation Presentation: Full assistance with attribution
Assessment 4 Organisation Strategy Paper: Full assistance with attribution

Description of the different permission levels

No assistance

It is prohibited to use any software or service to search for or generate information or answers.
If its use is detected, it will be regarded as serious academic misconduct and subject to the standard penalties, which may include 00FL ('Fail'), suspension and exclusion.

Full assistance with attribution

You can use generative AI software in this assessment. However, this does not mean that the assessment can in effect largely be produced by generative AI such as ChatGPT. It means that it must be attributed with full referencing like any other source, and the assessment must draw on an appropriate number and variety of sources. If the outputs of generative AI such as ChatGPT form part of your submission and is not appropriately attributed, it will be regarded as serious academic misconduct and subject to the standard penalties, which may include 00FL, suspension and exclusion.
- To cite, for example: OpenAI (2023). ChatGPT. OpenAI. https://openai.com/models/chatgpt/
- Note: outputs from these tools are not always accurate, appropriate, or properly referenced. You should ensure that you have moderated and critically evaluated the outputs from generative AI tools such as ChatGPT before submission.

When use of AI is permitted, make sure you are aware of its limits. Mollick & Mollick (2023) provide some useful pointers:

"If you provide minimum-effort prompts, you will get low-quality results. You will need to refine your prompts in order to get good outcomes. This will take work.
"Don't trust anything it says. If it gives you a number or fact, assume it's wrong unless you either know the answer or can check with another source. You will be responsible for any errors or omissions provided by the tool. It works best for topics you understand. ...
"Be thoughtful about when this tool is useful. Don't use it if it isn't appropriate for the case or circumstance."

(Mollick, E & Mollick, L 2023, 'Why all our classes suddenly became AI classes: Strategies for teaching and learning in a ChatGPT world', Harvard Business Publishing, 9 February.)

Assignment Submission Procedure

Unless otherwise stipulated in the specific details for each of your assessments, please prepare and submit your assessments in accordance with the following.

Assessment length

What is included in the word count?

Executive Summary (if required)
All text, tables, figures, diagrams, graphs and charts contained in the body of the report (if required)

What is excluded from the word count?

Reference list or bibliography
Table of contents (if required)
Appendices (note: these are for supporting material only and will not be included as part of the grading)

Note: any text that goes beyond the word count will not be read in grading the assessment.

Assessment format

Students are required to submit assessments in Word, in a format suited to a professional audience, with a Header or Footer containing your name and zID. It is acceptable and indeed recommended to use editing software (e.g. the Editor in the Review ribbon of Microsoft Word) to help you check your work and polish your writing.

Headings

Heading 1 Font size: 14 point

Heading 2 Font size: 12 point

Text style: Bold

Body text

Font size: 12 point

Line spacing: Single, with an additional line space between paragraphs

Text style: Normal

Assessment file name

Please use the following file naming convention for each assessment:

z999999_surname_[XXXX1111]_23T2_Asst1

where:

- z999999 is your student ID

- surname is your family name

- XXXX1111 is the course code

- 23T2 is the term name (2023, Term 2)

- Asst1 is the Assessment number (Asst2 for Assessment 2)

Assessment submission

1. You must submit your assessments through your online classroom in Moodle. Email submission is not an acceptable submission format at UNSW.

2. Written-assessment submission in Moodle is performed via Turnitin, the similarity detection software used by UNSW students and teaching staff to detect plagiarism. You can access Turnitin submission resources under the 'Assessments' section in your online classroom in Moodle. More information about plagiarism can be found at https://student.unsw.edu.au/plagiarism

3. You may submit a draft to Turnitin prior to the submission due date. It may take 24 hours to get a response and so you should allow at least this much time before submitting your final version. Please note that draft assessments submitted in this way will be regarded as the final version at the due date if you have not uploaded a subsequent, finalised version (each file uploaded overwrites the previous version).

4. Submission of audio-visual assessments should be completed by uploading the final version of the assessment to a file sharing site (for example, OneDrive, Dropbox, SharePoint, YouTube, etc.) and then sharing a link to the appropriate submission location in your class Moodle page to enable your Facilitator to access and view/download the file.

5. Late submissions will be subject to late penalties of 5% of the assessment weighting per day and will be capped at five days (120 hours) from the assessment deadline, after which you cannot submit an assessment. If for any reason you are unable to submit a late submission via Turnitin, please contact your Class Facilitator or AGSM Student Experience at once.

6. Extensions to assessment deadlines may be granted in exceptional circumstances. See information about UNSW's Special Consideration at https://student.unsw.edu.au/special-consideration

7. Assessment tasks will normally be reviewed, and feedback provided, within 10 working days of submission.

8. Please keep a copy of your assessment.

Special Consideration

You must submit all assignments and attend all examinations scheduled for your course. You can apply for special consideration when illness or other circumstances beyond your control, interfere with your performance in a specific assessment task or tasks. Special Consideration is primarily intended to provide you with an extra opportunity to demonstrate the level of performance of which you are capable.

Please note the following:

Applications will not be accepted by teaching staff. The lecturer-in-charge/course coordinator will be automatically notified when you lodge an online application for special consideration.
Decisions and recommendations are only made by lecturers-in-charge/course coordinators (or by the Faculty Panel in the case of final exam special considerations), not by tutors.
Applying for special consideration does not automatically mean that you will be granted a supplementary exam or other concession.
Special consideration requests do not allow the awarding of additional marks to students.

Further information on Business School policy and procedure can be found under 'Special Consideration' on the Policies and Support page.

Protocol for Viewing Final Exam Scripts

6. Course Resources

You have three major resources to help you learn:

The course materials, comprising Course Outline, the weekly Unit materials and the Assessment Details. You will do much of your learning outside the classroom by working through the course materials, and by completing the activities as they arise.
Your online or face-to-face classes with your Facilitator. The Facilitator's job is to guide your learning by conducting class discussion, answering questions that might arise after you have done the week's work, providing insights from their practical experience and understanding of theory, providing you with feedback on your assessments, and directing discussions and debates that will occur between you and your co-participants in the classroom.
Your co-participants. Your colleagues in the class are an invaluable potential source of learning for you. Their work and life, and their willingness to question and argue with the course materials, the Facilitator and your views, represent a great learning opportunity. They bring much valuable insight to the learning experience.

Other resources

BusinessThink is UNSW's free, online business publication. It is a platform for business research, analysis and opinion. If you would like to subscribe to BusinessThink, and receive the free monthly e-newsletter with the latest in research, opinion and business, go to the BusinessThink website.

7. Course Evaluation & Development

Continual Course Improvement

AGSM courses are reviewed each time they run, with updated course outlines and assessment tasks developed.

Additionally, the data collected in the myExperience survey provides anonymous feedback from students on the quality of course content and materials, class facilitation, student support services and the program in general. This student feedback is considered during all course revisions.

Student Response

The fully revised course was offered for the first time in Term 3 2022. Student evaluations from Term 3 indicated that it was challenging to complete Assessment 4 within the word count and that Assessment 3 and Assessment 4 were too similar.

Response to Student Feedback

In response to student feedback, Assessment 4 has been amended. In Term 1 2023, the word count was increased. In Term 2 2023, the task has been changed to decrease the extent of similarity with Assessment 3.

8. Course Schedule

Week	Activity	Topic	Detail/Engagement	Assessment Task
Week 1	-	Unit 1: What is strategy?	Assessment 1 Participation: ongoing throughout the course	Assessment 1 : Participation
Week 2	Assessment 2 Quiz	Unit 2: External analysis	–	Assessment 2 : Quizzes
Week 3	-	Unit 3: Internal analysis	–	Assessment 1 : Participation
Week 4	Assessment 2 Quiz	Unit 4: Business models and ecosystems	–	Assessment 2 : Quizzes
Week 5	-	Unit 5: Corporate strategy	–	Assessment 1 : Participation
Week 6	Assessment 2 Quiz	Unit 6: International strategy	–	Assessment 2 : Quizzes
Week 7	-	Unit 7: Implementing strategy	–	Assessment 1 : Participation
Week 8	Assessment 2 Quiz; Assessment 3 due	Unit 8: Strategy in uncertainty	Assessment 3 Strategy Recommendation Presentation due on Monday 17 July 2023 by 3pm Sydney time	Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation
Week 9	-	Unit 9: Innovation	–	Assessment 1 : Participation
Week 10	Assessment 2 Quiz	Unit 10: The strategy process	–	Assessment 2 : Quizzes
Week 11	Assessment 4 due	–	Assessment 4: Organisation Strategy Paper due on Friday 11 August 2023 by 3pm Sydney time	Assessment 1 : Participation Assessment 4 : Organisation Strategy Paper
Week 1	-	Unit 1: What is strategy?	–	–
Week 2	Assessment 2 Quiz	Unit 2: External analysis	–	Assessment 2 : Quizzes
Week 3	-	Unit 3: Internal analysis	–	–
Week 4	Intensive Weekend 1; Assessment 2 Quiz	Unit 4: Business models and ecosystems	Intensive Weekend 1: Saturday 24 and Sunday 25 June 2023, 9am to 5pm. Please ensure you have covered Units 1 to 5 prior to attending Intensive Weekend 1.	Assessment 1 : Participation Assessment 2 : Quizzes
Week 5	-	Unit 5: Corporate strategy	–	–
Week 6	Assessment 2 Quiz	Unit 6: International strategy	–	Assessment 2 : Quizzes
Week 7	-	Unit 7: Implementing strategy	–	–
Week 8	Assessment 2 Quiz; Assessment 3 due	Unit 8: Strategy in uncertainty	Assessment 3 Strategy Recommendation Presentation due on Monday 17 July 2023 by 3pm Sydney time	Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation
Week 9	Intensive Weekend 2	Unit 9: Innovation	Intensive Weekend 2: Saturday 29 and Sunday 30 July 2023, 9am to 5pm. Please ensure you have covered Units 6 to 10 prior to attending Intensive Weekend 2.	Assessment 1 : Participation
Week 10	Assessment 2 Quiz	Unit 10: The strategy process	–	Assessment 2 : Quizzes
Week 11	Assessment 4 due	–	Assessment 4: Organisation Strategy Paper due on Friday 11 August 2023 by 3pm Sydney time	Assessment 4 : Organisation Strategy Paper
Week 1	-	Unit 1: What is strategy?	Assessment 1 Participation: ongoing throughout the course	Assessment 1 : Participation
Week 2	Assessment 2 Quiz	Unit 2: External analysis	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 3	-	Unit 3: Internal analysis	–	Assessment 1 : Participation
Week 4	Assessment 2 Quiz	Unit 4: Business models and ecosystems	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 5	-	Unit 5: Corporate strategy	–	Assessment 1 : Participation
Week 6	Assessment 2 Quiz	Unit 6: International strategy	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 7	-	Unit 7: Implementing strategy	–	Assessment 1 : Participation
Week 8	Assessment 2 Quiz; Assessment 3 due	Unit 8: Strategy in uncertainty	Assessment 3 Strategy Recommendation Presentation due on Monday 17 July 2023 by 3pm Sydney time	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation
Week 9	-	Unit 9: Innovation	–	Assessment 1 : Participation
Week 10	Assessment 2 Quiz	Unit 10: The strategy process	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 11	Assessment 4 due	–	Assessment 4: Organisation Strategy Paper due on Friday 11 August 2023 by 3pm Sydney time	Assessment 4 : Organisation Strategy Paper
Week 1	-	Unit 1: What is strategy?	Assessment 1 Participation: ongoing throughout the course	Assessment 1 : Participation
Week 2	Assessment 2 Quiz	Unit 2: External analysis	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 3	-	Unit 3: Internal analysis	–	Assessment 1 : Participation
Week 4	Assessment 2 Quiz	Unit 4: Business models and ecosystems	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 5	-	Unit 5: Corporate strategy	–	Assessment 1 : Participation
Week 6	Assessment 2 Quiz	Unit 6: International strategy	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 7	-	Unit 7: Implementing strategy	–	Assessment 1 : Participation
Week 8	Assessment 2 Quiz; Assessment 3 due	Unit 8: Strategy in uncertainty	Assessment 3 Strategy Recommendation Presentation due on Monday 17 July 2023 by 3pm Sydney time	Assessment 1 : Participation Assessment 2 : Quizzes Assessment 3 : Strategy Recommendation Presentation
Week 9	-	Unit 9: Innovation	–	Assessment 1 : Participation
Week 10	Assessment 2 Quiz	Unit 10: The strategy process	–	Assessment 1 : Participation Assessment 2 : Quizzes
Week 11	Assessment 4 due	–	Assessment 4: Organisation Strategy Paper due on Friday 11 August 2023 by 3pm Sydney time	Assessment 4 : Organisation Strategy Paper

9. Policies and Support

Information about UNSW Business School protocols, University policies, student responsibilities and education quality and support.

Program Learning Outcomes

The Business School places knowledge and capabilities at the core of its curriculum via seven Program Learning Outcomes (PLOs). These PLOs are systematically embedded and developed across the duration of all coursework programs in the Business School.

PLOs embody the knowledge, skills and capabilities that are taught, practised and assessed within each Business School program. They articulate what you should know and be able to do upon successful completion of your degree.

Upon graduation, you should have a high level of specialised business knowledge and capacity for responsible business thinking, underpinned by ethical professional practice. You should be able to harness, manage and communicate business information effectively and work collaboratively with others. You should be an experienced problem-solver and critical thinker, with a global perspective, cultural competence and the potential for innovative leadership.

All UNSW programs and courses are designed to assess the attainment of program and/or course level learning outcomes, as required by the UNSW Assessment Design Procedure. It is important that you become familiar with the Business School PLOs, as they constitute the framework which informs and shapes the components and assessments of the courses within your program of study.

PLO 1: Business knowledge

Students will make informed and effective selection and application of knowledge in a discipline or profession, in the contexts of local and global business.

PLO 2: Problem solving

Students will define and address business problems, and propose effective evidence-based solutions, through the application of rigorous analysis and critical thinking.

PLO 3: Business communication

Students will harness, manage and communicate business information effectively using multiple forms of communication across different channels.

PLO 4: Teamwork

Students will interact and collaborate effectively with others to achieve a common business purpose or fulfil a common business project, and reflect critically on the process and the outcomes.

PLO 5: Responsible business practice

Students will develop and be committed to responsible business thinking and approaches, which are underpinned by ethical professional practice and sustainability considerations.

PLO 6: Global and cultural competence

Students will be aware of business systems in the wider world and actively committed to recognise and respect the cultural norms, beliefs and values of others, and will apply this knowledge to interact, communicate and work effectively in diverse environments.

PLO 7: Leadership development

Students will develop the capacity to take initiative, encourage forward thinking and bring about innovation, while effectively influencing others to achieve desired results.

These PLOs relate to undergraduate and postgraduate coursework programs. Separate PLOs for honours and postgraduate research programs are included under 'Related Documents'.

Business School course outlines provide detailed information for students on how the course learning outcomes, learning activities, and assessment/s contribute to the development of Program Learning Outcomes.

UNSW Graduate Capabilities

The Business School PLOs also incorporate UNSW graduate capabilities, a set of generic abilities and skills that all students are expected to achieve by graduation. These capabilities articulate the University’s institutional values, as well as future employer expectations.

UNSW Graduate Capabilities	Business School PLOs
Scholars capable of independent and collaborative enquiry, rigorous in their analysis, critique and reflection, and able to innovate by applying their knowledge and skills to the solution of novel as well as routine problems.	PLO 1: Business knowledge PLO 2: Problem solving PLO 3: Business communication PLO 4: Teamwork PLO 7: Leadership development
Entrepreneurial leaders capable of initiating and embracing innovation and change, as well as engaging and enabling others to contribute to change	PLO 1: Business knowledge PLO 2: Problem solving PLO 3: Business communication PLO 4: Teamwork PLO 6: Global and cultural competence PLO 7: Leadership development
Professionals capable of ethical, self-directed practice and independent lifelong learning	PLO 1: Business knowledge PLO 2: Problem solving PLO 3: Business communication PLO 5: Responsible business practice
Global citizens who are culturally adept and capable of respecting diversity and acting in a socially just and responsible way.	PLO 1: Business knowledge PLO 2: Problem solving PLO 3: Business communication PLO 4: Teamwork PLO 5: Responsible business practice PLO 6: Global and cultural competence

While our programs are designed to provide coverage of all PLOs and graduate capabilities, they also provide you with a great deal of choice and flexibility. The Business School strongly advises you to choose a range of courses that assist your development against the seven PLOs and four graduate capabilities, and to keep a record of your achievements as part of your portfolio. You can use a portfolio as evidence in employment applications as well as a reference for work or further study. For support with selecting your courses contact the UNSW Business School Student Centre.

Academic Integrity and Plagiarism

Academic Integrity is honest and responsible scholarship. This form of ethical scholarship is highly valued at UNSW. Terms like Academic Integrity, misconduct, referencing, conventions, plagiarism, academic practices, citations and evidence based learning are all considered basic concepts that successful university students understand. Learning how to communicate original ideas, refer sources, work independently, and report results accurately and honestly are skills that you will be able to carry beyond your studies.

The definition of academic misconduct is broad. It covers practices such as cheating, copying and using another person’s work without appropriate acknowledgement. Incidents of academic misconduct may have serious consequences for students.

Plagiarism

UNSW regards plagiarism as a form of academic misconduct. UNSW has very strict rules regarding plagiarism. Plagiarism at UNSW is using the words or ideas of others and passing them off as your own. All Schools in the Business School have a Student Ethics Officer who will investigate incidents of plagiarism and may result in a student’s name being placed on the Plagiarism and Student Misconduct Registers.

Below are examples of plagiarism including self-plagiarism:

Copying: Using the same or very similar words to the original text or idea without acknowledging the source or using quotation marks. This includes copying materials, ideas or concepts from a book, article, report or other written document, presentation, composition, artwork, design, drawing, circuitry, computer program or software, website, internet, other electronic resource, or another person's assignment, without appropriate acknowledgement of authorship.

Inappropriate Paraphrasing: Changing a few words and phrases while mostly retaining the original structure and/or progression of ideas of the original, and information without acknowledgement. This also applies in presentations where someone paraphrases another’s ideas or words without credit and to piecing together quotes and paraphrases into a new whole, without appropriate referencing.

Collusion: Presenting work as independent work when it has been produced in whole or part in collusion with other people. Collusion includes:

Students providing their work to another student before the due date, or for the purpose of them plagiarising at any time
Paying another person to perform an academic task and passing it off as your own
Stealing or acquiring another person’s academic work and copying it
Offering to complete another person’s work or seeking payment for completing academic work

Collusion should not be confused with academic collaboration (i.e., shared contribution towards a group task).

Inappropriate Citation: Citing sources which have not been read, without acknowledging the 'secondary' source from which knowledge of them has been obtained.

Self-Plagiarism: ‘Self-plagiarism’ occurs where an author republishes their own previously written work and presents it as new findings without referencing the earlier work, either in its entirety or partially. Self-plagiarism is also referred to as 'recycling', 'duplication', or 'multiple submissions of research findings' without disclosure. In the student context, self-plagiarism includes re-using parts of, or all of, a body of work that has already been submitted for assessment without proper citation.

To see if you understand plagiarism, do this short quiz: https://student.unsw.edu.au/plagiarism-quiz

Cheating

The University also regards cheating as a form of academic misconduct. Cheating is knowingly submitting the work of others as their own and includes contract cheating (work produced by an external agent or third party that is submitted under the pretences of being a student’s original piece of work). Cheating is not acceptable at UNSW.

If you need to revise or clarify any terms associated with academic integrity you should explore the 'Working with Academic Integrity' self-paced lessons available at: https://student.unsw.edu.au/aim.

For UNSW policies, penalties, and information to help you avoid plagiarism see: https://student.unsw.edu.au/plagiarism as well as the guidelines in the online ELISE tutorials for all new UNSW students: http://subjectguides.library.unsw.edu.au/elise. For information on student conduct see: https://student.unsw.edu.au/conduct.

For information on how to acknowledge your sources and reference correctly, see: https://student.unsw.edu.au/referencing. If you are unsure what referencing style to use in this course, you should ask the lecturer in charge.

Student Responsibilities and Conduct

Students are expected to be familiar with and adhere to university policies in relation to class attendance and general conduct and behaviour, including maintaining a safe, respectful environment; and to understand their obligations in relation to workload, assessment and keeping informed.

Information and policies on these topics can be found on the 'Managing your Program' website.

Workload

It is expected that you will spend at least ten to twelve hours per week studying for a course except for Summer Term courses which have a minimum weekly workload of twenty to twenty four hours. This time should be made up of reading, research, working on exercises and problems, online activities and attending classes. In periods where you need to complete assignments or prepare for examinations, the workload may be greater. Over-commitment has been a cause of failure for many students. You should take the required workload into account when planning how to balance study with employment and other activities.

We strongly encourage you to connect with your Moodle course websites in the first week of semester. Local and international research indicates that students who engage early and often with their course website are more likely to pass their course.

View more information on expected workload

Attendance

Your regular and punctual attendance at lectures and seminars or in online learning activities is expected in this course. The Business School reserves the right to refuse final assessment to those students who attend less than 80% of scheduled classes where attendance and participation is required as part of the learning process (e.g., tutorials, flipped classroom sessions, seminars, labs, etc.).

View more information on attendance

General Conduct and Behaviour

You are expected to conduct yourself with consideration and respect for the needs of your fellow students and teaching staff. Conduct which unduly disrupts or interferes with a class, such as ringing or talking on mobile phones, is not acceptable and students may be asked to leave the class.

View more information on student conduct

Health and Safety

UNSW Policy requires each person to work safely and responsibly, in order to avoid personal injury and to protect the safety of others.

View more information on Health and Safety

Keeping Informed

You should take note of all announcements made in lectures, tutorials or on the course web site. From time to time, the University will send important announcements to your university e-mail address without providing you with a paper copy. You will be deemed to have received this information. It is also your responsibility to keep the University informed of all changes to your contact details.

Student Support and Resources

The University and the Business School provide a wide range of support services and resources for students, including:

Business School EQS Consultation Program
The Consultation Program offers academic writing, literacy and numeracy consultations, study skills, exam preparation for Business students. Services include workshops, online resources, individual and group consultations.
Level 1, Room 1035, Quadrangle Building.
BUS.EQS.Consultations@unsw.edu.au
02 9385 4508

Communication Resources
The Business School Communication and Academic Support programs provide online modules, communication workshops and additional online resources to assist you in developing your academic writing.

Business School Student Centre
The Business School Student Centre provides advice and direction on all aspects of admission, enrolment and graduation.
Level 1, Room 1028 in the Quadrangle Building
02 9385 3189

UNSW Learning & Careers Hub
The UNSW Learning & Careers Hub provides academic skills and careers support services—including workshops, individual consultations and a range of online resources—for all UNSW students. See their website for details.
Lower Ground Floor, North Wing Chancellery Building.
learningcentre@unsw.edu.au
02 9385 2060

Student Support Advisors
Student Support Advisors work with all students to promote the development of skills needed to succeed at university, whilst also providing personal support throughout the process.
John Goodsell Building, Ground Floor.
advisors@unsw.edu.au
02 9385 4734

International Student Support
The International Student Experience Unit (ISEU) is the first point of contact for international students. ISEU staff are always here to help with personalised advice and information about all aspects of university life and life in Australia.
Advisors can support you with your student visa, health and wellbeing, making friends, accommodation and academic performance.
International.student@unsw.edu.au
02 9385 4734

Equitable Learning Services
Equitable Learning Services (formerly Disability Support Services) is a free and confidential service that provides practical support to ensure that your health condition doesn't adversely affect your studies. Register with the service to receive educational adjustments.
Ground Floor, John Goodsell Building.
els@unsw.edu.au
02 9385 4734

UNSW Counselling and Psychological Services
Provides support and services if you need help with your personal life, getting your academic life back on track or just want to know how to stay safe, including free, confidential counselling.
Level 2, East Wing, Quadrangle Building.
counselling@unsw.edu.au
02 9385 5418

Library services and facilities for students
The UNSW Library offers a range of collections, services and facilities both on-campus and online.
Main Library, F21.
02 9385 2650

Moodle eLearning Support
Moodle is the University’s learning management system. You should ensure that you log into Moodle regularly.
externalteltsupport@unsw.edu.au
02 9385 3331

UNSW IT
UNSW IT provides support and services for students such as password access, email services, wireless services and technical support.
UNSW Library Annexe (Ground floor).
02 9385 1333

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1. Course Details

Summary of Course

Teaching Times and Locations

Course Policies & Support

Course Aims and Relationship to Other Courses

Additional Course Details

2. Quality Assurance and Course Alignment

Quality Assurance

Student Learning Outcomes

3. Staff Contact Details

4. Learning and Teaching Activities

Approach to Learning and Teaching in the Course

Learning Activities and Teaching Strategies

Course Structure

5. Assessment

Formal Requirements

Assessment Structure

Assessment Feedback

Assessment Summary

Assignment Submission Procedure

Special Consideration

Protocol for Viewing Final Exam Scripts

6. Course Resources

You have three major resources to help you learn:

Other resources

7. Course Evaluation & Development

Continual Course Improvement

Student Response

Response to Student Feedback

8. Course Schedule

9. Policies and Support

RELATED DOCUMENTS

UNSW Graduate Capabilities

Plagiarism

Cheating

Workload

Attendance

General Conduct and Behaviour

Health and Safety

Keeping Informed

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