COMM2222 Industry Experience Program - 2019

Term 2
6 Units of Credit
On Campus and Online
UNSW Business School
This course outline is for the current semester. To view outlines from other years and/or semesters, visit the archives

1. Course Details

Summary of Course

This course provides an opportunity for Business School students to apply their academic knowledge and professional skills in a real working environment.

Students are required to spend a minimum of 140 hours working with a partner company on a placement or project basis. The course involves preparatory modules prior to beginning any placement, and completion of academic assignments throughout the placement.

Enrolment in the course is restricted and only Business School students studying a single or dual degree who meet the requirements of the selection process will be admitted. Eligibility is listed on Career Accelerator webpage -

Teaching Times and Locations

Please note that teaching times and locations are subject to change. Students are strongly advised to refer to the Class Timetable website for the most up-to-date teaching times and locations.

View course timetable

Course Policies & Support

Course Aims and Relationship to Other Courses

This course aims to offer students the opportunity to apply their university learning to their real world practice, and validates students’ efforts with industry endorsed reports on their performance and progress whilst on placement.

This course is offered as a Business School Elective within any undergraduate Business School program or may be counted as an elective within the Accounting, Finance, Marketing, Information Systems, Business Law, Taxation, Management, International Business and Human Resources majors.

The student must have completed 72 UOC with the Business School, and declared a major to be eligible to enrol (or by permission).

2. Staff Contact Details

Position Title Name Email Location Phone Consultation Times
Course ConvenorMsBrigitte McKennaBusiness School02 9385 4745upon request
Lecturer-in-chargeMrMatt DallasBusiness School
by appointment

​Please email to request appointment

3. Learning and Teaching Activities

Approach to Learning and Teaching in the Course


Students can apply for positions sourced by the UNSW Business School or self-source a placement position (provided the employer meets minimum requirements).

For UNSW Business School sourced placements:

To apply for entry into the program, students need to have 72UOC within the Business School prior to commencement, a 65WAM or above, a declared major, completed CA:Essentials and up-to-date LinkedIn profile. Once the basic criteria have been met, students must attend a compulsory workshop, where upon they will be granted access to the Industry Placement Portal or specialist offering.

For the Placement Portal, the student applies for no more than five opportunities advertised within the portal, and the usual interview process with the employer ensues (phone, face to face). Once the placement is secured, the student then enrols into COMM2222, and is enrolled into the learning delivery component of the Industry Placement Portal (Practera).

For specialist opportunities, entry into the program is at the discretion of the Employer and UNSW.

For self-sourced placements:

For entry into the course, the student must have 72UOC within the Business School prior to commencement, a 65WAM or above, a declared major, completed CA:Essentials and up-to-date LinkedIn profile.

The employer must meet minimum host requirements and be able to offer at least 140 hours of work experience, and a dedicated Mentor.

Once all criteria have been met, the student can enrol into COMM2222 and will be enrolled into the Industry Placement Portal.

Course Structure:

The course runs within the standard 10-week session. The course schedule gives a brief outline of weekly requirements, including tasks and activities that need to be undertaken in order to successfully complete the course. Please note, this is flexible and it is likely that students will be on individual time frames.  

The course will be delivered on two online platforms. The Industry Placement Portal will be used to deliver the first four employability modules, submission of the reflective pieces, and submission of the Placement Appraisal. Moodle will be used for the submission of the Professional report. Students will be provided with details on how to log in to the Industry Placement Portal (Practera) upon enrolment into the course.

Alongside the academic requirements, students are required to successfully complete a minimum of 140 hours of practical work experience and must receive a satisfactory evaluation (Placement Appraisal) from their employer.

The course is designed to take ten weeks but delivery is flexible based on placement time frames. The course will involve four modules based on employability skills, four reflective pieces, one final report and a Placement Appraisal.

Learning Activities and Teaching Strategies

​This course is based on the concept of  experiential learning, i.e. the best way to learn employability skills is to participate in a real workplace. For this reason, the course will be run using a different model from other courses in the degree program.

Recognising that the relevant work experience does not often comply with the university timetable, this course is offered entirely online and self-paced to offer students as much flexibility as possible to suit individual needs. Students prepare for the work placement through the completion of employability modules that include videos, articles and lectures which offer guidance to the student on professional expectations.

Students are asked to complete reflective tasks throughout the placement, and link their university learning to their real-world experience.

Students’ performance will be monitored and reviewed throughout the placement, and feedback and advice provided.  

5. Course Resources

​The website for this course is on Moodle at:

This course will make extensive use of a dedicated online platform called Practera that has been specifically designed to guide you through the Industry Experience. Accessible through Moodle, the Practera platform contains all the learning Modules and resources in the form of short videos, PowerPoints and assessment exercises. You will need to submit most of your assessment pieces (except the final report) through Practera.

The following websites are also useful sources:

  • BusinessThink is the UNSW’s free, online business publication. It is a platform for business research, analysis and opinion. If you would like to subscribe to BusinessThink, and receive the free monthly e-newsletter with the latest in research, opinion and business then go to  
  • helps UNSW students learn software, creative, and business skills to achieve personal and professional goals. UNSW students have unlimited access to a vast library (3,278 courses and 109,000 tutorials) of high quality, current, and engaging video tutorials taught by professional teachers. To log in go to  


To access Moodle, go to

Login with your student zID (username) and zPass (password).

Moodle eLearning Support

Should you have any difficulties accessing your course online, please contact the eLearning support below:

For login issues:

UNSW IT Service Centre

Hours: Monday – Friday: 8am – 8pm

Saturday and Sunday: 11am – 2pm


Phone: Internal: x51333

External: 02 9385 1333

International: +61 2 9385 1333

For help with technical problems:

External TELT Support

Hours: Monday to Friday: 7:30am – 9:30pm

Saturdays and Sundays: 8:30am – 4:30pm


Phone: Internal: x53331

External: 02 9385 3331

International: +61 2 9385 3331

Additional student resources and support

The University and the UNSW Business School provide a wide range of support services for students, including:

The Learning Support team provides academic writing, study skills and maths support specifically for    Business students. Services include workshops, online resources, and individual consultations.

Learning Support Office: Level 1, Room 1033, Quadrangle Building.

Phone: + 61 2 9385 5584

To book a consultation go to

The Learning Centre provides academic skills support services, including workshops and resources, for all UNSW students.

Provides support and services if you need help with your personal life, getting your academic life back on track or just want to know how to stay safe, including free, confidential counselling.

Office: Level 2, East Wing, Quadrangle Building

Phone: + 61 2 9385 5418

Provides advice regarding equity and diversity issues, and support for students who have a disability or disadvantage that interferes with their learning.

Office: Ground floor, John Goodsell building

Phone: +61 9385 4734


6. Course Evaluation & Development

Feedback is regularly sought from students and continual improvements are made based on this feedback. At the end of this course, you will be asked to complete the myExperience survey, which provides a key source of student evaluative feedback. Your input into this quality enhancement process is extremely valuable in assisting us to meet the needs of our students and provide an effective and enriching learning experience. The results of all surveys are carefully considered and do lead to action towards enhancing educational quality.

​Feedback surveys will be sent to both students and employers at the end of each experience.

Based on previous student feedback, we have ensured there is a mix of large, small to medium, and start-up placements on offer. We have also expanded the opportunity to self-source positions, and undertake the course internationally.

7. Course Schedule

Note: for more information on the UNSW academic calendar and key dates including study period, exam, supplementary exam and result release, please visit:
Week Activity Topic Assessment/Other
Week 1: Modules

Welcome to Moodle/Course received

On the Placement Portal, register and familiarise yourself with its functionality.

  • Employability Skills Plan
  • Teamwork & Leadership

Complete your profile and in your own time complete Modules 1 & 2 Quiz

Week 2: Modules
  • Workplace Communication
  • Networking & Relationship Building

Complete Modules 3 & 4 Quiz

Week 3: Note to Self 1

Reflection - see the Placement Portal (practera) or Moodle for details


500 words or 2 minute video

Week 4: Placement

In Industry hours

Week 5: Note to Self 2

Reflection - see the Placement Portal (practera) or Moodle for details

2 minute video or 500 word report

Week 6: Note to Self 3

Reflection - see the Placement Portal (practera) or Moodle for details

2 minute video or 500 word report

Week 7: Placement

In Industry hours

Week 8: Note to Self 4

Reflection - see the Placement Portal (practera) or Moodle for details

2 minute video or 500 word report

Week 9: Placement

In Industry Hours


Week 10: Professional report

A Professional report is to be submitted addressing the listed criteria and drawing on both theoretical knowledge from within the degree and the practical work experience.

Each experience will be different, and as such there are two options to choose from for the final assessment piece. If the Industry Experience was spread across a semester and immersive within the organisation, Option A is best suited.

If the Industry Experience was project focussed, within definitive deadlines and outcomes, Option B is best suited.

In business, the information provided in reports needs to be easy to find and written in a way the client can understand. Ensure your report is divided into sections clearly labelled with headings and sub-headings.


no more than 2500 words

Placement Appraisal

Supervisor/Mentor will complete a report covering the students time within the workplace. The report will address:

  • Professionalism
  • Communication
  • Motivation and attitude
  • Independence
  • Number of completed hours

Ideally the supervisor/mentor will discuss the report with the student, providing feedback for growth and development. The student will be able to access the report should this not be done. This must be completed successfully.


8. Policies and Support

Information about UNSW Business School protocols, University policies, student responsibilities and education quality and support.

Program Learning Outcomes

The Business School places knowledge and capabilities at the core of its curriculum via seven Program Learning Outcomes (PLOs). These PLOs are systematically embedded and developed across the duration of all coursework programs in the Business School.

PLOs embody the knowledge, skills and capabilities that are taught, practised and assessed within each Business School program. They articulate what you should know and be able to do upon successful completion of your degree.

Upon graduation, you should have a high level of specialised business knowledge and capacity for responsible business thinking, underpinned by ethical professional practice. You should be able to harness, manage and communicate business information effectively and work collaboratively with others. You should be an experienced problem-solver and critical thinker, with a global perspective, cultural competence and the potential for innovative leadership.

All UNSW programs and courses are designed to assess the attainment of program and/or course level learning outcomes, as required by the UNSW Assessment Design Procedure. It is important that you become familiar with the Business School PLOs, as they constitute the framework which informs and shapes the components and assessments of the courses within your program of study.

PLO 1: Business knowledge

Students will make informed and effective selection and application of knowledge in a discipline or profession, in the contexts of local and global business.

PLO 2: Problem solving

Students will define and address business problems, and propose effective evidence-based solutions, through the application of rigorous analysis and critical thinking.

PLO 3: Business communication

Students will harness, manage and communicate business information effectively using multiple forms of communication across different channels.

PLO 4: Teamwork

Students will interact and collaborate effectively with others to achieve a common business purpose or fulfil a common business project, and reflect critically on the process and the outcomes.

PLO 5: Responsible business practice

Students will develop and be committed to responsible business thinking and approaches, which are underpinned by ethical professional practice and sustainability considerations.

PLO 6: Global and cultural competence

Students will be aware of business systems in the wider world and actively committed to recognise and respect the cultural norms, beliefs and values of others, and will apply this knowledge to interact, communicate and work effectively in diverse environments.

PLO 7: Leadership development

Students will develop the capacity to take initiative, encourage forward thinking and bring about innovation, while effectively influencing others to achieve desired results.

These PLOs relate to undergraduate and postgraduate coursework programs.  Separate PLOs for honours and postgraduate research programs are included under 'Related Documents'.

Business School course outlines provide detailed information for students on how the course learning outcomes, learning activities, and assessment/s contribute to the development of Program Learning Outcomes.



UNSW Graduate Capabilities

The Business School PLOs also incorporate UNSW graduate capabilities, a set of generic abilities and skills that all students are expected to achieve by graduation. These capabilities articulate the University’s institutional values, as well as future employer expectations.

UNSW Graduate CapabilitiesBusiness School PLOs
Scholars capable of independent and collaborative enquiry, rigorous in their analysis, critique and reflection, and able to innovate by applying their knowledge and skills to the solution of novel as well as routine problems.
  • PLO 1: Business knowledge
  • PLO 2: Problem solving
  • PLO 3: Business communication
  • PLO 4: Teamwork
  • PLO 7: Leadership development

Entrepreneurial leaders capable of initiating and embracing innovation and change, as well as engaging and enabling others to contribute to change
  • PLO 1: Business knowledge
  • PLO 2: Problem solving
  • PLO 3: Business communication
  • PLO 4: Teamwork
  • PLO 6: Global and cultural competence
  • PLO 7: Leadership development

Professionals capable of ethical, self-directed practice and independent lifelong learning
  • PLO 1: Business knowledge
  • PLO 2: Problem solving
  • PLO 3: Business communication
  • PLO 5: Responsible business practice

Global citizens who are culturally adept and capable of respecting diversity and acting in a socially just and responsible way.
  • PLO 1: Business knowledge
  • PLO 2: Problem solving
  • PLO 3: Business communication
  • PLO 4: Teamwork
  • PLO 5: Responsible business practice
  • PLO 6: Global and cultural competence

While our programs are designed to provide coverage of all PLOs and graduate capabilities, they also provide you with a great deal of choice and flexibility.  The Business School strongly advises you to choose a range of courses that assist your development against the seven PLOs and four graduate capabilities, and to keep a record of your achievements as part of your portfolio. You can use a portfolio as evidence in employment applications as well as a reference for work or further study. For support with selecting your courses contact the UNSW Business School Student Centre.

Academic Integrity and Plagiarism

Academic Integrity is honest and responsible scholarship. This form of ethical scholarship is highly valued at UNSW. Terms like Academic Integrity, misconduct, referencing, conventions, plagiarism, academic practices, citations and evidence based learning are all considered basic concepts that successful university students understand. Learning how to communicate original ideas, refer sources, work independently, and report results accurately and honestly are skills that you will be able to carry beyond your studies.

The definition of academic misconduct is broad. It covers practices such as cheating, copying and using another person’s work without appropriate acknowledgement. Incidents of academic misconduct may have serious consequences for students.


UNSW regards plagiarism as a form of academic misconduct. UNSW has very strict rules regarding plagiarism. Plagiarism at UNSW is using the words or ideas of others and passing them off as your own. All Schools in the Business School have a Student Ethics Officer who will investigate incidents of plagiarism and may result in a student’s name being placed on the Plagiarism and Student Misconduct Registers.

Below are examples of plagiarism including self-plagiarism:

Copying: Using the same or very similar words to the original text or idea without acknowledging the source or using quotation marks. This includes copying materials, ideas or concepts from a book, article, report or other written document, presentation, composition, artwork, design, drawing, circuitry, computer program or software, website, internet, other electronic resource, or another person's assignment, without appropriate acknowledgement of authorship.

Inappropriate Paraphrasing: Changing a few words and phrases while mostly retaining the original structure and/or progression of ideas of the original, and information without acknowledgement. This also applies in presentations where someone paraphrases another’s ideas or words without credit and to piecing together quotes and paraphrases into a new whole, without appropriate referencing.

Collusion: Presenting work as independent work when it has been produced in whole or part in collusion with other people. Collusion includes:

  • Students providing their work to another student before the due date, or for the purpose of them plagiarising at any time
  • Paying another person to perform an academic task and passing it off as your own
  • Stealing or acquiring another person’s academic work and copying it
  • Offering to complete another person’s work or seeking payment for completing academic work

Collusion should not be confused with academic collaboration (i.e., shared contribution towards a group task).

Inappropriate Citation: Citing sources which have not been read, without acknowledging the 'secondary' source from which knowledge of them has been obtained.

Self-Plagiarism: ‘Self-plagiarism’ occurs where an author republishes their own previously written work and presents it as new findings without referencing the earlier work, either in its entirety or partially. Self-plagiarism is also referred to as 'recycling', 'duplication', or 'multiple submissions of research findings' without disclosure. In the student context, self-plagiarism includes re-using parts of, or all of, a body of work that has already been submitted for assessment without proper citation.

To see if you understand plagiarism, do this short quiz:


The University also regards cheating as a form of academic misconduct. Cheating is knowingly submitting the work of others as their own and includes contract cheating (work produced by an external agent or third party that is submitted under the pretences of being a student’s original piece of work). Cheating is not acceptable at UNSW.

If you need to revise or clarify any terms associated with academic integrity you should explore the 'Working with Academic Integrity' self-paced lessons available at:

For UNSW policies, penalties, and information to help you avoid plagiarism see: as well as the guidelines in the online ELISE tutorials for all new UNSW students: For information on student conduct see:

For information on how to acknowledge your sources and reference correctly, see: If you are unsure what referencing style to use in this course, you should ask the lecturer in charge.

Student Responsibilities and Conduct

Students are expected to be familiar with and adhere to university policies in relation to class attendance and general conduct and behaviour, including maintaining a safe, respectful environment; and to understand their obligations in relation to workload, assessment and keeping informed.

Information and policies on these topics can be found on the 'Managing your Program' website.


It is expected that you will spend at least ten to twelve hours per week studying for a course except for Summer Term courses which have a minimum weekly workload of twenty to twenty four hours. This time should be made up of reading, research, working on exercises and problems, online activities and attending classes. In periods where you need to complete assignments or prepare for examinations, the workload may be greater. Over-commitment has been a cause of failure for many students. You should take the required workload into account when planning how to balance study with employment and other activities.

We strongly encourage you to connect with your Moodle course websites in the first week of semester. Local and international research indicates that students who engage early and often with their course website are more likely to pass their course.

View more information on expected workload


Your regular and punctual attendance at lectures and seminars or in online learning activities is expected in this course. The Business School reserves the right to refuse final assessment to those students who attend less than 80% of scheduled classes where attendance and participation is required as part of the learning process (e.g., tutorials, flipped classroom sessions, seminars, labs, etc.).

View more information on attendance

General Conduct and Behaviour

You are expected to conduct yourself with consideration and respect for the needs of your fellow students and teaching staff. Conduct which unduly disrupts or interferes with a class, such as ringing or talking on mobile phones, is not acceptable and students may be asked to leave the class.

View more information on student conduct

Health and Safety

UNSW Policy requires each person to work safely and responsibly, in order to avoid personal injury and to protect the safety of others.

View more information on Health and Safety

Keeping Informed

You should take note of all announcements made in lectures, tutorials or on the course web site. From time to time, the University will send important announcements to your university e-mail address without providing you with a paper copy. You will be deemed to have received this information. It is also your responsibility to keep the University informed of all changes to your contact details.

Student Support and Resources

The University and the Business School provide a wide range of support services and resources for students, including:

Business School EQS Consultation Program
The Consultation Program offers academic writing, literacy and numeracy consultations, study skills, exam preparation for Business students. Services include workshops, online resources, individual and group consultations.
Level 1, Room 1035, Quadrangle Building.
02 9385 4508

Communication Resources
The Business School Communication and Academic Support programs provide online modules, communication workshops and additional online resources to assist you in developing your academic writing.

Business School Student Centre
The Business School Student Centre provides advice and direction on all aspects of admission, enrolment and graduation.
Level 1, Room 1028 in the Quadrangle Building
02 9385 3189

UNSW Learning Centre
The UNSW Learning Centre provides academic skills support services, including workshops and resources, for all UNSW students. See their website for details.
Lower Ground Floor, North Wing Chancellery Building.
02 9385 2060

Educational Support Service
Educational Support Advisors work with all students to promote the development of skills needed to succeed at university, whilst also providing personal support throughout the process. Check their website to request an appointment or to register in the Academic Success Program.
John Goodsell Building, Ground Floor.
02 9385 4734

Library services and facilities for students
The UNSW Library offers a range of collections, services and facilities both on-campus and online.
Main Library, F21.
02 9385 2650

Moodle eLearning Support
Moodle is the University’s learning management system. You should ensure that you log into Moodle regularly.
02 9385 3331

UNSW IT provides support and services for students such as password access, email services, wireless services and technical support.
UNSW Library Annexe (Ground floor).
02 9385 1333

Disability Support Services
UNSW Disability Support Services provides assistance to students who are trying to manage the demands of university as well as a health condition, learning disability or who have personal circumstances that are having an impact on their studies. Disability Advisers can arrange to put in place services and educational adjustments to make things more manageable so that students are able to complete their course requirements. To receive educational adjustments for disability support, students must first register with Disability Services.
Ground Floor, John Goodsell Building.
02 9385 4734

UNSW Counselling and Psychological Services
Provides support and services if you need help with your personal life, getting your academic life back on track or just want to know how to stay safe, including free, confidential counselling.
Level 2, East Wing, Quadrangle Building.
02 9385 5418

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