MNGT7491 Strategic Management 1

10.5 Units of Credit

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This is an intensive 10 week course including a 5 day compulsory residential. The Strategic Management Year (SMY) is the capstone program of the MBA (Executive). The design of the SMY is organised around the general manager's fundamental problems, and arranged to reflect the different stages of the organisational life cycle. Detecting and Selecting Business Opportunities is the first of the four subjects in the SMY. The course is constructed around four specific problems faced by the manager in the early stages of a business How do I formulate a successful strategy? How do I position the organisation to compete? How do I sell a business plan to potential investors? How do I evaluate the level of risks associated with a proposed business? The course seeks to provide opportunity for you to explore the answers to these questions, and to develop self reflective team working and communication skills. Additionally the SMY explores four themes across all four courses Economic Logic Formulation Entrepreneurship Leadership Decision Making