MNGT8392 Entrepreneurship and Strategy

6 Units of Credit

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This course is designed to enable participants to create, evaluate and participate in new entrepreneurial ventures. Its specific areas of focus are Identifying and evaluating potential business opportunities Understanding the characteristics of successful entrepreneurial ventures and the tools required to build a successful business Testing this understanding and tools against APAC and China case studies and the real experiences of senior guest entrepreneurs Applying these tools to an entrepreneurial venture Learning how to present an opportunity