MNGT8582 International Business Strategy in Asia (Special Topic)

6 Units of Credit

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International Business Strategy in Asia (MNGT8582 introduces an in-depth analysis of comparative business systems and corporate strategy in East Asia today. Topics include comparative analysis of business systems and government-business relations in East Asia; impact of culture on management style and decision making; foreign direct investment, entry modes and headquarter-subsidiary relations; internationalisation strategies of emerging multinationals enterprises from East Asia, and strategies of western multinational enterprises operating in Asia.