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AGSM Graduate Certificate in Strategic Management

The AGSM Graduate Certificates offer students the opportunity to gain specialist post-graduate business credentials and specialise in contemporary fields including Digital Innovation, Strategic Management, Leadership, and Technology Management.

  • Overview
  • Program structure
  • Entry requirements
  • How to apply
  • Student experience
  • FAQs

AGSM @ UNSW Business School’s Graduate Certificates are a unique part-time qualification that will allow you to develop subject matter expertise within a specialised contemporary field in high demand, including innovation, entrepreneurship and digital technology. Students gain stackable credentials from a globally ranked management school that can be articulated into an MBA degree if you choose to continue your study. 

These flexible programs are facilitated by world-class academics and industry practitioners who create dynamic and interactive learning experiences – whether students choose to study in virtual and/or face-to-face modes. Students are immersed in active learning experiences and exposed to the practical tools and skills needed to not only succeed, but to thrive in today’s accelerated world. 

Who is this degree for?

AGSM offers innovative, experiential, world-class programs designed to equip a new generation of leaders to make an impact in an accelerated world. Providing the flexibility needed to meet the requirements of professional domestic students, with the option to study part-time and online.

The AGSM Graduate Certificate in Strategic Management is a complete stand-alone qualification and can be undertaken as a pathway to an AGSM Master of Business Administration (MBA) degree. It has been designed for leaders who wish to understand the management of modern, sustainable and technology-rich organisations, to generate, communicate and fulfill strategic visions and outcomes.

This program provides students with critical thinking and application skills for effective strategy implementation. With a focus on a spectrum of principles and features that influence strategy execution, it helps develop practical insights into organisational transformation with themes on the strategic process of managing for change, redesigning structure, human capital and talent management, and smart responses to technology. The program examines the strategic role and organisational value of digital technologies, including digitally enabled innovation, digital ecosystems, and digital transformation and disruption, to realise business value potential.

Graduates will be challenged to think critically and to develop useful insights about the concepts and principles on making better strategy. This includes how to develop and successfully implement strategy, aligning strategy to operating models, governance and culture, leading for high performance, the significance of power and influence, models for leading change and mastering the complexity and plurality of strategic management. Current and emerging approaches and frameworks for strategic decision-making are embedded throughout the program to help establish an alignment between leadership and organisation purpose.

Why choose this qualification?

  • Gain access to a range of AGSM MBA courses drawn from our world ranked MBA programs (Not all MBA elective courses are available in Graduate Certificate program offerings)
  • Choose the study method that suite you – you can switch between online or face to face courses that compliment your current work and fit easily around your family commitments
  • Designed for maximum flexibility and convenience so you can fit in your studies around your busy life – courses are delivered online or face to face in the evenings or weekends 
  • Discover and learn to apply core strategic frameworks and concepts 
  • Learn to think strategically and to communicate your strategic vision to others 
  • Apply learnings immediately to your work, while drawing on your extensive work experience in your course assessments
  • Build a collaborative learning environment and developing valued relationships
  • Develop self-leadership skills to enhance your personal and professional success 

Job prospects

  • Management
  • Strategy
  • Leadership
  • Project Management
  • Decision Making
  • Negotiations
  • Managing People
  • Change Management
  • Influence

The AGSM The Graduate Certificates are a part-time program and can be completed anywhere between 8 months to 2 years. Should you choose to continue your studies the certificate can articulate into an MBA degree*.

*Entry into AGSM MBA programs is subject to meeting the AGSM Admissions Criteria.

Mandatory Core course

MBAX9143 Strategic Management

Strategic Management will help you to apply knowledge in understanding how the managers of modern, technology-rich, sustainable organisations look to generate, communicate and fulfil a strategic vision and deliver outcomes that fulfil the purpose for which the organisations were created.

The course is designed to help you reflect on the role of strategic management and draw on concepts, issues and principles highlighted in your earlier courses in this degree program. As a result, you will understand how integrating and effectively managing the diverse range of technology, specialised and business management disciplines empowers you to be more effective in achieving your organisation's strategic goals in a rapidly changing technological organisational environment.

Elective Courses – choose three

MBAX9131 Leadership

This course is a comprehensive introduction to the topic of leadership. It aims to help students to build the confidence, knowledge and skills to engage in effective leadership in a broad range of contexts. It also provides guidance on self-leadership and actively managing the process of growing as a leader.

MBAX9152 Digital Strategy

The course is divided into two key themes. Weeks 1-5 focus primarily on the strategic role and organisational value of digital technologies. Weeks 6-10 focus on the strategic management of digital technologies to realise this value potential. Every week there will be a mix of readings and/or case studies that form the foundation of discussions and activities. Some written preparation in the form of a blog post is required every week to ensure students have done the pre-work necessary to engage in these class discussions, which are facilitated face-to-face or via the course forum.

MBAX9153 Implementing Strategy

This course provides students with applied, critical thinking and application skills for effective strategy implementation. With a focus on a spectrum of principles and features that influence strategy execution, it helps develop practical insights into organisational transformation. The course aligns with the content of other strategy courses, but focuses on the spectrum of issues to translate strategy implementation detailing how organisations can achieve sustained effectiveness with both its current challenges and future possibilities. In this context, the course deals with themes on the strategic process of managing for change, redesigning structure, human capital and talent management, and smart responses to technology. The course challenges students to think critically and develop useful insights about the concepts and principles on making better strategy.

MNGT5180 Operationalising Strategy

This course provides students with frameworks and practical examples so they can design an organisation to successfully deliver on its strategy. This includes organisation structure for large and smaller organisations, ranging from conglomerates to more focussed enterprises, and organisations in only one country as well as multi-national organisations. The course then covers key enablers including organisation culture, job and team designs, corporate governance and joint ventures. The students consider different approaches to implementing changes in organisation structure and which approaches work best in which situations. Finally the course considers particular situations such as mergers and acquisitions and downsizing and outsourcing as part of the overall approach to restructuring to assist students in their current and future careers. The course follows MNGT5201 Economics in Management Practice and MNGT5272 Organisational Behaviour. It will also fit well following any of the strategy electives as the course focusses on how to align the organisation to deliver on the strategy.

This course was previously named MNGT5180 Strategic Restructuring.

MNGT5374 Managerial Decision Making

The aim of this course is to improve decision-making skills and to provide strategies for further improvement in the future. We cover how individuals and groups make decisions and solve problems, individually and in organizations. By the end of the course, students will understand their own decision styles and personal dispositions, make decisions more deliberately and systematically will be able to use decision analysis techniques and group processes, integrate their values into their decisions, and, generally, have increased confidence in their decision-making.

MNGT5388 Negotiations and Strategy

Negotiation is a central element in managerial life. Negotiations are required not only with external parties but also within the firm. The course will consider both co-operative and competitive dimensions of negotiation and examine the ethical issues which arise.

MNGT5395 Strategies for Growth

This elective course on Strategies for Growth is a follow-up course to the core Strategy course offered at full time MBA program. Growth is possibly the most important concern of a firm after survival and the ability to manage growth has become a priority in the corporate agenda for sustaining competitive advantage. Strategies for Growth will provide students with an understanding of how to think strategically for growth. The course is structured around different growth strategies available to managers, including internal research and development, corporate venturing programs and corporate venture capital, joint ventures, mergers and acquisitions, and globalization.

MNGT5395, MNGT5180, MNGT5388 and MNGT5374 are also courses offered in the Full-time MBA

The AGSM Graduate Certificate Programs are highly competitive for entry. You will need to show excellence in your application as well as meeting the following entry requirements. 

There are two pathways into the AGSM Graduate Certificate Programs:

  • A strong undergraduate degree (or equivalent qualification) and a minimum of 2 years professional or managerial work experience
  • Or at least 6 years professional work experience if you don’t have an undergraduate degree or equivalent qualification.

If you are applying based on work experience, please ensure your referee reports clearly cover at least 5 out of the last 6 years (sometimes multiple referee reports are necessary to cover 5 years).

All applicants must meet the University's English requirements regardless of nationality or residency. Please refer to the UNSW English Requirements Policy for further information.

Please note: An English waiver based on work experience and residency only applies to the following countries:

American Samoa, Australia, Bahamas, Barbados, Belize, Botswana, Canada, Fiji, Gibraltar, Ghana, Guyana, Ireland, Jamaica, Kenya, Lesotho, Liberia, New Zealand, Nigeria, Papua New Guinea, Singapore, Solomon Islands, South Africa, The Gambia, Tonga, Trinidad and Tobago, United Kingdom (including Northern Ireland), United States of America, Zambia, Zimbabwe.

If you have any further questions, please contact the AGSM MBA Admissions Office by phone +61 2 9931 9490 or by email at admissions@agsm.edu.au

You can apply to the AGSM Graduate Certificate Programs online. Applications are assessed on a session by session basis.

Classes startClasses finish
Term 1 2021
14 September 2020
29 January 2021
15 February 2021
9 May 2021
Term 2 2021
15 February 2021
12 April 2021
31 May 2021
22 August 2021
Term 3 2021
31 May 2021
26 July 2021
13 September 2021
5 December 2021

Documentation checklist

Before applying you will need to gather the following supporting documentation:

Please see the AGSM MBA (Executive), MBAX and Graduate Certificate Admissions Policy (pdf) for more details on supporting documents and the application process.

* Those applying based on work experience must cover at least the last 5 years of experience. Those with an undergraduate degree must arrange two referee reports however, they do not need to cover the last 5 years.

Apply online

Please refer to the application process for further details on how to apply.

The AGSM MBA Admissions Selection Committee will review your application. We will advise you of the outcome by email within three weeks of your complete application.

Please note there is a non-refundable online application fee of $125 for International applicants.

Our dedicated team of Student Advisors will support you throughout your studies. The Student Experience team is your first point of contact for everything related to your MBA journey. Potential enquiries can relate related to:

  • Progression planning
  • Enrolment queries
  • International study and exchange programs
  • Special consideration

Online classes

AGSM Graduate Certificate students can set the pace and style of their learning and choose to take courses that can be delivered either online or through weekly evening or weekend intensive classes. 

Whether you are completing a class in person or in a virtual environment through the intuitive, communication tool: Moodle, the emphasis will be on sharing knowledge and skills. Online classes do not require facilitators and participants to be online at the same time - it is asynchronous, enabling you to contribute to discussions at a time that best suites you. 

AGSM @ UNSW Business School becomes your 'mobile campus'; take your course materials with you on business trips and continue to participate online. Class facilitators manage the discussion and assess your participation throughout the course.

Class size

For each course, you will attend each course with a cohort of other co-participants and a class facilitator. Group discussions, either online or face-to-face, ensures a sharing of knowledge with fellow students with diverse backgrounds and experience levels, and enable you to connect with the program facilitators. Your class facilitator will lead and guide interaction and participation in the online classroom environment.

Face-to-face classes

Graduate Certificate courses will be available in face-to-face mode at a UNSW campus, with course selection alternating each session. Both class delivery options are based on the same course material content, and students who undertake face-to-face classes will access our online tool Moodle to download their course materials.

Course materials

The course materials are the starting point of your weekly studies. Graduate Certificate course materials are divided into 12 topics, one per each teaching week, and include the core concepts, activities for reflection, set readings, reference lists of further readings and detailed information regarding assessment.

It is expected that all participants will have read the week's unit prior to attending class or participating in online class discussion. Course materials are available in three different formats:

  • A PDF via Moodle 4 weeks prior to the commencement of class (typically in the week enrolments close)
  • Approximately one week before classes commence, course materials are available in separate units and you should expect to receive an email from your facilitator in this period

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Quick facts for students

Program code
Graduate Certificate
Total Units of Credit (UOC)
Study Mode
Face to face
8 months to 2 years, part-time
Commencing terms
Term 1 – February
Term 2 – June
Term 3 – September
Course fee*
AUD$4,980 – AUD$5,400
Program fee (total)*
AUD$19,920 – AUD$21,180
* Fees are indicative only

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