Australian School of Business team head to Maastricht

Wednesday, 23 April 2014  Features

​​Australian School of Business undergraduate students Rohan Swami, Gary Liang, Chinmay Pathak, Adele Teh and their adviser Brian Burfitt are participating in ICC@M 2014

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A team from UNSW’s Australian School of Business are to present their solutions and recommendations in response to three real life business challenges at the International Case Competition which will be hosted by the University of Maastricht.

However as Australian School of Business Lecturer Brian Burfitt said “the real challenge is that they will have no idea what they are presenting until they arrive. The cases they work on are a surprise, and they are locked away to prepare a response and present their recommendations to a business challenge.”

Australian School of Business undergraduate students Rohan Swami, Gary Liang, Chinmay Pathak, Adele Teh and their adviser Brian Burfitt are participating in ICC@M 2014, presenting to a judging panels consisting of academics in business and business executives for the week following 27 April 2014.

Their presentations will offer suggested strategies, solutions and implementation plans to cases based on real business scenarios.

At the competition 64 international talented students from 16 business schools will take on a series of real life business challenges in a high level and competitive learning environment. 

The challenge for the competitors is to address selected business cases and to present their solutions and recommendations to judging panels consisting of academics in business and business executives.

Lecturer Brian Burfitt said “this is part of a series of competitions; later in the year we have teams going to Singapore and Queenstown with similar presentations. This is leading up to December when the Australian School of Business is co-hosting the first International Case Competition in Australian, the Australian Undergraduate Business Case Competition (AUBCC). It will be held in Brisbane co-hosted with Queensland University of Technology and the University of Melbourne.

For further details contact Brian Burfitt on 02 9385 5807 or b.burfitt@unsw.edu.au.

Media contact:
Julian Lorkin: 02 9385 9887

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