GE Capital and AGSM’s Mid-Market Growth Forum to forecast mid-market growth outlook

Friday, 2 August 2013  Features

GE Capital and Australian Graduate School of Management's Mid-Market Growth Forum to forecast mid-market growth outlook

The Australian Graduate School of Management (AGSM) and GE Capital will today host the Mid-Market Growth Forum at the Grand Hyatt Melbourne where representatives from some of Victoria's key mid-market companies will hear how changes over the past six months have impacted growth forecasts across the mid-market.

Speakers will include Patrick Sharry, Lex Dwyer and Caroline Trotman from AGSM Executive Education, and GE's Growth Leader and Chief Marketing Officer, Suzana Ristevski.

Executive Director, AGSM Executive Education, Caroline Trotman, said the Australian Mid-Market Growth Alliance was a partnership between AGSM and GE Capital aimed at bringing together industry insights with academic analysis to help develop a collective knowledge around mid-market growth success.

"Our alliance with GE Capital allows AGSM to work with their sector insights and collaborate with industry leaders to develop solutions for the challenges facing the mid-market" said Trotman.
The shift in positive outlook from Western Australia to the east coast along with the changing strength of transport, manufacturing and business property sectors will be presented as some of the opportunities and challenges the mid-market is faced with.

GE Capital's Suzana Ristevski said the mid-market had always been flexible and innovative but in order to grow and remain competitive businesses needed to target the right customers and markets while also identifying and managing costs that don't add value.

"Being adaptable is a key attribute needed for growth in the face of market change. Early indications in GE Capital's latest Mid-Market Pulse Update show that while the mid-market remains resilient there are some concerns in the manufacturing and business property sectors, which are a reflection of the current economic environment," said Ristevski.

Emerging insights from GE Capital's Pulse Update include:

Mid-market remains one of the top two most resilient sectors along with small business.
There is a shift in positive growth outlook from Western Australia to the east coast.
Transport and wholesale remain buoyant yet the business property and manufacturing sectors have experience a decreased growth outlook.
Economic environment and cost management continue to be a focus of mid-market CFOs however concerns around government regulation have experienced reduced attention despite the changing leadership and upcoming election.

Media Contact

Louisa Walsh
GE Capital
Australia & New Zealand Management
(m) +61 404 099 246
(e) louisa.walsh@ge.com

Alison Avery
Australian Graduate School of Management (AGSM)
(m) +61 411 281 184
(e) a.avery@unsw.edu.au

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