Peter D Walker Prize in Marketing

Wednesday, 24 April 2013  Features

To say that business has been in Philip Walker's blood from an early age is certainly no exaggeration. Currently the Director of the ASP group of companies he recalls that while growing up, the pursuit of any other career path was never an option.

"I was always going to be in business and I was even running businesses I'd started myself when I was at school," he says. "My father was a chartered accountant and he invested in and built up a number of businesses during his lifetime, principally in the area of manufacturing, so it was in the family."

Attaining a Bachelor of Business degree from the University of Technology in 1980, Philip Walker subsequently began compiling a highly diverse CV in areas including manufacturing, healthcare, real estate investment and intellectual property management.

Currently Chairman of the Sago and Origin Music Groups, he's also non-executive Director of the Australasian Music Publishers' Association Limited, the Australasian Mechanical Copyright Owners' Society Limited, and the Australasian Performing Right Association.

Renowned for his support of charities and non-profit organisations, Walker is also the founder of the Peter D Walker Prize in Marketing, which is awarded in recognition of outstanding achievement in Business-to-Business Marketing within the Australian School of Business Master of Marketing program. Started in 1998, the award was established in memory of his father, who had previously supported an industrial marketing award at UNSW.

Masters of Marketing student Elizabeth Viski received the Peter D Walker Prize last year. "It is fantastic and satisfying to get this kind of recognition," Elizabeth said. "Completing my Masters has been my greatest accomplishment. The course took a significant amount of time and commitment and I'm seeing the benefits of that in my approach to work and life." Elizabeth currently works at KPMG and said she was able to implement many of the things she learnt at university into her work.

"Ultimately the reason why I undertook further study was to give me that edge in applying for managerial positions. Opportunities look a lot brighter with a Masters degree," Elizabeth said. "I'm hoping to go into a marketing manager position, particularly in strategic marketing and planning."

Media contact: Marie Kelly 9385 5895 or 0408 256381

Media contact: Marie Kelly 9385 5895 or 0408 256381