Jenny Buchan

About Jenny

Jenny joined the School of Taxation & Business Law in 2002. Prior to becoming an academic she worked as a commercial lawyer in private practice in New Zealand, Melbourne and Sydney, and as a compliance consultant.

Member of the Australian Competition and Consumer Commission's Small Business and Franchising Consultative Committee.

Jenny is available to supervise research degrees in franchise law.

Jenny Buchan's publications on her SSRN author page

Journal Articles

• Omar PJ; Buchan JM, 2016, 'Bucolic Dream or Arboreal Fantasy? The Willmott Saga, Insolvency Disclaimers and the Contract/Property Dichotomy' The Conveyancer and Property Lawyer, vol. 80, pp. 197 - 214, http://www.arita.com.au/docs/member-only-page---documents/disclaimer-lecture-omar-and-others-aug-2013.pdf?sfvrsn=0
• Nicholls R; Buchan JM, 2016, 'Failing Firm, Failing Franchisor: Local Market Analysis in Australian Merger Clearance' Competition and Consumer Law Journal, pp. 247 - 247
• Buchan J; Gunasekara G, 2015, 'Administrative Law Parallels with Private Law Concepts: Unconscionable Conduct, Good Faith and Fairness in Franchise Relationships' Adelaide Law Review, vol. 36, pp. 541 - 575, https://www.adelaide.edu.au/press/journals/law-review/issues/36-2/alr-36-2-ch09-buchan-gunasekara.pdf
• Lavermicocca C; Buchan J, 2015, 'Role of reputational risk in tax decision making by large companies' eJournal of Tax Research, vol. Vol 13, pp. 5 - 50, https://www.business.unsw.edu.au/research-site/publications-site/ejournaloftaxresearch-site/Documents/01_LavermicoccaBuchan_RoleOfReputationalRisk.pdf
• Benoliel U; Buchan JM, 2015, 'Franchisees' Optimism Bias and the Inefficiency of the FTC Franchise Rule' DePaul Business & Commercial Law Journal, vol. Vol 13, pp. 411 - 431
• Buchan JM; Herndon N, 2015, 'Book Review Policy for Journal of Marketing Channels' Journal of Marketing Channels, vol. 22, pp. 242 - 243, 10.1080/1046669X.2015.1071599
• Buchan J; Frazer L; Zhen Qu C; Nicholls R, 2015, 'Franchisor Insolvency in Australia: Profiles, Factors, and Impacts' Journal of Marketing Channels, vol. 22, pp. 311 - 332, 10.1080/1046669X.2015.1113487
• Lavermicocca C; Buchan J, 2015, 'Role of reputational risk in tax decision making by large companies' eJournal of Tax Research, vol. 13, pp. 5 - 50
• Schaper M; Buchan JM, 2014, 'Franchising in Australia: A History' International Journal of Franchising Law, vol. 12, pp. 3 - 23, http://www.iflweb.com/site/journal/ifl.php?vol=12&issue=4
• Atwell C; Buchan J, 2014, 'The Franchise Fulcrum: The Legal System's Contributions to Research about Power and Control in Business Format Franchising' Journal of Marketing Channels, vol. 21, pp. 180 - 195, 10.1080/1046669X.2013.840715
• Buchan J, 2014, 'Deconstructing the Franchise as a Legal Entity: Practice and Research in International Franchise Law' Journal of Marketing Channels, vol. 21, pp. 143 - 158, 10.1080/1046669X.2014.917015
• Buchan J, 2013, 'Franchising: A Honey Pot in a Bear Trap' Adelaide Law Review, vol. 34, pp. 283 - 315
• Buchan J; Butcher CW, 2009, 'Premises occupancy models for franchised retails businesses in Australia: factors for consideration' Australian Property Law Journal, vol. 17, pp. 143 - 177
• Buchan JM; Gottlieb K, 2009, 'A PRACTICAL APPROACH TO TEACHING AND ASSESSING PART IV OF THE TRADE PRACTICES ACT 1974 (CTH)' Journal of the Australian Law Teachers Association, vol. 2, pp. 149 - 171
• Buchan JM, 2009, 'Franchisors' registered trade marks - empirical surprises' Australian Intellectual Property Law Bulletin, vol. 21, pp. 154 - 157
• Buchan JM, 2009, 'Consumer Protection for Franchisees of Failed Franchisors: Is there a Need for Statutory Intervention' Law and Justice Journal, vol. 9
• Buchan JM, 2008, 'Challenges that franchisees of insolvent franchisors pose for liquidators' Insolvency Law Journal, vol. 16, pp. 26 - 42, http://ssrn.com/abstract=1268153
• Buchan JM, 2008, 'Ex ante information and ex post reality for franchisees - the case of franchisor failure' Australian Business Law Review, vol. 36, pp. 407 - 431, http://ssrn.com/abstract=1348548
• Buchan JM, 2008, 'Franchises need friends too' Monash Business Review, vol. 4, pp. 49
• Buchan JM, 2008, 'Square pegs in round holes: franchisees of insolvent franchisors' Business Law International, vol. 9, pp. 114 - 144, http://ssrn.com/abstract=1326559
• Buchan JM, 2007, 'Can the Cheshire cat be understood yet?' Insolvency Law Bulletin, vol. 7, pp. 90 - 91
• Buchan JM, 2006, 'The Cheshire cats of franchisor insolvency' Insolvency Law Bulletin, vol. 7, pp. 9 - 11
• Buchan JM, 2004, 'Whom to compensate?' Newsletter: International Franchising, vol. 8, pp. 17 - 19
• Buchan JM, 2000, 'Enhancing Legal Practice through Debriefing' Macarthur Law Review, vol. 4, pp. 147 - 171, http://ssrn.com/abstract=1339045
• Buchan J, 1997, 'Consumer Protection Laws in Australia and their effects on Franchising' International Journal of Franchising and Distribution Law, vol. 11

Books

• Buchan J, 2013, Franchisees as consumers: Benchmarks, perspectives and consequences, 10.1007/978-1-4614-5614-8-1

Book Chapters

• Buchan J, 2016, 'How Competition Law May Affect Franchised SMEs in APEC Economies' in Schaper MT; Lee C (ed.), Competition Law, Regulation and SMEs in APEC: Understanding the Small Business Perspective, edn. 1st, Singapore, pp. 156 - 174
• Buchan J, 2013, 'The failure of pre-purchase disclosure to protect franchisees of a franchisor in administration' in Ehrmann T; Windsperger J; Cliquet G; Hendrikse G (ed.), Network Governance : Alliances, Cooperatives and Franchise Chains, edn. first, Physica-Verlag, A Springer company, Germany, pp. 313 - 334
• Buchan J; Wilcox T, 2012, 'Preparing Doctoral Students in Social Sciences for a Future in Academe: Perspectives on Publishing During Candidature' in Rochette A (ed.), Canadian Legal Education Annual Review/ Revue de l'Enseignement du Droit au Canada, edn. Original, Carswell, Montreal, pp. 35 - 58
• Buchan J, 2012, 'Government Policy to Support Franchisees' in Blackburn RA; Schaper MT (ed.), Government, SMEs and Entrepreneurship Development: Policies, Tools and Challenges, edn. 1st, Gower publishing (UK), UK, pp. 227 - 240
• Buchan J; Buberis P, 2012, 'Franchising in Australia' in Flohr E; Liesegang H (ed.), Deutscher Franchise Verband E.V. Jahrnuch Franchising 2012, edn. 1st, ZAP Verlag, Germany, pp. 234 - 249
• Buchan J, 2011, 'Franchisees whose Franchisors Fail: Unprotected Consumers' in Spencer EC (ed.), Relational Rights and Responsibilities: Perspectives on Contractual Arrangements in Franchising, edn. v. 1, Bond University Press, Queensland, pp. 93 - 117
• Buchan JM, 2009, 'Business failure' in Books and Book Chapters Business and the Law, edn. 5, Cengage Learning Australia, Australia, pp. 414 - 428
• Buchan J, 2008, 'Reducing collateral damage in franchisor insolvency' in International Insolvency Law: Themes and Perspectives, pp. 367 - 402
• Buchan JM, 2003, 'Insurance' in Edmond R (ed.), Business, Society and the Law, edn. 3rd, Thomson, Melbourne, pp. 661 - 669

Conference Papers

• Buchan JM; Frazer L; Weaven S; Tran-nam B; Grace A, 2016, 'Due Diligence in Independent Small Business and Franchising: An Empirical Study from Australia' in Due Diligence in Independent Small Business and Franchising: An Empirical Study from Australia, 30th Annual International Society of Franchising Conference, Groningen, Netherlands, presented at 30th Annual International Society of Franchising Conference, Groningen, Netherlands, 09 - 11 June 2016
• Benoliel U; Buchan JM; Gutentag T, 2016, 'Revisiting the Rationality Assumption of Disclosure Laws: An Empirical Analysis' in Revisiting the Rationality Assumption of Disclosure Laws: An Empirical Analysis, Eleventh Conference on Empirical Legal Studies, Duke University School of Law, pp. 1 - 23, presented at Eleventh Conference on Empirical Legal Studies, Duke University School of Law, 18 - 19 November 2016
• Benoliel U; Buchan J, 2015, 'Franchisees' Optimism Bias and the Inefficiency of the FTC Franchise Rule' in Franchisees' Optimism Bias and the Inefficiency of the FTC Franchise Rule, 29th Annual International Society of Franchising, Oviedo, Spain, presented at 29th Annual International Society of Franchising, Oviedo, Spain, 18 - 20 June 2015
• Atwell C; Buchan J, 2013, 'The Franchise Seesaw: Thoughts on the balance of power and control in Australian franchises.' in The Franchise Seesaw: Thoughts on the balance of power and control in Australian franchises., International Society of Franchising, Zhuhai, China, pp. 1 - 21, presented at 27th Annual International Society of Franchising Conference, Zhuhai, China, 13 - 16 March 2013, http://www.huizenga.nova.edu/ExecEd/ISOF/OrderPapers.cfm
• Gunasekara G; Buchan J, 2012, 'Public Law Solutions for private law dilemmas: An alternative paradigm for franchising' in Public Law Solutions for private law dilemmas: An alternative paradigm for franchising, Australasian Law Teachers Association, University of Sydney, presented at Australasian Law Teachers Association, University of Sydney, 01 - 04 July 2012
• Buchan J; Harris JA; Gunasekara G, 2011, 'Franchise mediation: confidentiality or disclosure: a consumer protection conundrum' in ISoF Conference Proceedings 2011, International Society of Franchising, Boston, presented at 25th Annual International Society of Franchising Conference, Boston, 16 - 18 June 2011
• Buchan J; Wilcox T, 2011, 'Preparing Doctoral Candidates for a Future in Academe: Exploring the Benefits and Disadvantages of Publishing During Candidature' in Preparing Doctoral Candidates for a Future in Academe: Exploring the Benefits and Disadvantages of Publishing During Candidature, Canadian Assn of Law Teachers, Fredericton, New Brunswick, pp. 1 - 22, presented at Annual Meeting of the Canadian Association of Law Teachers (CALT), Fredericton, New Brunswick, 31 May - 01 June 2011
• Buchan JM; Harris J, 2010, 'Stakeholder input into franchise inquiries: an Australian exploratory study' in Proceedings of the 24th Annual International Society of Franchising Conference, 2010., International Society of Franchising, Sydney, presented at 24th Annual International Society of Franchising, Sydney, 08 - 09 June 2010
• Buchan JM, 2009, 'Can franchise agreements provide for relief against franchisor failure in the context of the common law?' in Can franchise agreements provide for relief against franchisor failure in the context of the common law?, 23rd Annual International Society of Franchising Conference, San Diego, California, USA, presented at 23rd Annual International Society of Franchising Conference, San Diego, California, USA, 12 - 14 February 2009, http://ssrn.com/abstract=1391082
• Buchan JM, 2008, 'Franchisors' Registered Trade Marks under Australia`s Trade Marks Act 1995' in International Society of Franchising, 22nd Annual International Society of Franchising Conference, Saint-Malo, France, presented at 22nd Annual International Society of Franchising Conference, Saint-Malo, France, 20 - 21 June 2008, http://ssrn.com/abstract=1334466
• Buchan J; Butcher B, 2008, 'Franchisees retail premises occupancy models in Australia; the rights and the risks' in International Society of Franchising, 22nd Annual International Society of Franchising Conference, Saint-Malo, France, presented at 22nd Annual International Society of Franchising Conference, Saint-Malo, France, 20 - 21 June 2008, http://ssrn.com/abstract=1334336
• Buchan JM; Gunasekara G, 2008, 'Vulnerable Creditors: Should Franchisees Have Rights as Creditors on the Insolvency or Re-structuring of their Franchisor?' in Vulnerable Creditors: Should Franchisees Have Rights as Creditors on the Insolvency or Re-structuring of their Franchisor?, Corporate Law Teachers Association Conference,, University of New South Wales (at Crowne Plaza Hotel, Coogee, Sydney), pp. 1, presented at Corporate Law Teachers Association Conference,, University of New South Wales (at Crowne Plaza Hotel, Coogee, Sydney), 03 - 05 February 2008
• Buchan JM, 2007, 'Effective resolution of in-term disputes between franchisor and franchisee: an ongoing challenge.' in International Council for Small Business 52nd World Conference, International Council for Small Business 52nd World Conference, Turku, Finland, presented at International Council for Small Business 52nd World Conference, Turku, Finland, 13 - 15 June 2007
• Buchan JM, 2006, 'Who is the franchisee leasing from and does it matter anyway?' in International Council for Small Business Conference, International Council for Small Business 51st World Conference, Melbourne, pp. 1 - 25, presented at International Council for Small Business 51st World Conference, Melbourne, 18 - 21 June 2006
• Buchan JM; Frazer L, 2006, 'The domino effect: how Ansett Airlines` failure impacted on Traveland franchisees' in Proceedings of the Academy of World Business, Marketing and Management Development Conference, 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development, Paris, France, presented at 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development, Paris, France, 10 - 13 July 2006, http://ssrn.com/abstract=1326164
• Buchan JM, 2006, 'Is there a basis for equating franchisees with employees on the insolvency of franchisors' in 2006 International Society of Franchising Conference, International Society of Franchising 20th Annual Conference, Palm Spring, California, presented at International Society of Franchising 20th Annual Conference, Palm Spring, California, 24 - 26 February 2006, http://ssrn.com/abstract=1111951
• Buchan JM, 2005, 'Franchisor failure in Australia - impact on franchisees and potential solutions' in 20th Annual Conference, International Society of Franchising, 20th Annual Conference, International Society of Franchising, London, England, presented at 20th Annual Conference, International Society of Franchising, London, England, 20 - 22 May 2005, http://ssrn.com/abstract=1111948

Other Academic Work

• Buchan JM; Frazer L; Weaven S; Tran-Nam B; Grace A, 2016, The effectiveness of undertaking due diligence prior to starting up or purchasing a small business or franchise FINAL REPORT 2016, Griffith Unviersity and UNSW, Brisbane, Reports
• Buchan J; Frazer L; Qu ZC, 2015, 'Franchisors "In Administration": Profiles, Factors and Impacts', Institute of Chartered Accountants Australia, Reports
• Frazer L; Buchan JM; Weaven S; Tran-Nam B; Grace A, 2015, The effectiveness of undertaking due diligence prior to starting up or purchasing a small business or franchise, CPA Australia, Reports
• Buchan JM; Frazer L, 2013, 'The implications of franchisor failure for franchisees: A literature review' in The implications of franchisor failure for franchisees: A literature review, Economics and Management of Networks Conference, Agadir, Morocco, presented at Economics and Management of Networks Conference, Agadir, Morocco, 21 - 23 November 2013
• Buchan JM, 2010, Franchisor Failure: An Assessment of the Adequacy of Regulatory Response, thesis Queensland University of Technology
• Buchan JM, 2006, When the franchisor fails, CPA Austrlaia, Melbourne, When the franchisor fails, Reports, http://handle.unsw.edu.au/1959.4/18596
• Buchan JM, 2005, 'Researching the Cheshire Cat! A Case Study on Empirical Research Involving Franchisees of Insolvent Franchisors' in Researching the Cheshire Cat! A Case Study on Empirical Research Involving Franchisees of Insolvent Franchisors, University of Southern Queensland, Insolvency Teaching and Research Workshop, Brisbane, presented at University of Southern Queensland, Insolvency Teaching and Research Workshop, Brisbane, 01 May 2005

Current Courses Taught

• TABL2721 Business Law in Action
• TABL2732 Franchising
• TABL3732 International Franchise Law
• TABL3757 Corporate Tax Strategy
• TABL5571 Franchising

Research Grants

• 2015: CPA Australia Global Research Perspectives Program. Lorelle Frazer, Jenny Buchan, Scott Weaven, Binh Tran-Nam, ‘The effectiveness of undertaking due diligence prior to starting up or purchasing a small business or franchise’ $18,000
• 2014-15: MOOCS@UNSW Development Grant (SEF1) $200,000 
• 2014 – 15: ABS Faculty MOOC Grant $77,000 
• 2012-13: Institute of Chartered Accountants in Australia. Jenny Buchan, Lorelle Frazer and Charles Qu, 'Franchisors "in administration": profiles, factors and impacts' $10,000 
  
• 2010: UNSW Faculty Research Grant (2010) 'Evidence Based Government Policy-the Case of Franchising, Jenny Buchan and Jennifer Harris'$15,072 
  
• 2005 and 2006: UNSW Faculty Research Grant: Early Career Research program 2005 and FCE Special Research Grant 2006 'Investigation of real and intellectual property rights under franchise systems operating from retail premises in New South Wales' $19,505 
  
• 2004: CPA Australia Small Business Research Grant 'What happens to franchisees' assets and liabilities when the franchisor becomes insolvent?' $11,500​
  
​

Memberships - Editorial Boards

• Book Review Editor Journal of Marketing Channels since 2014
• Member Editorial Review Board Journal of Marketing Channels since 2013
  

Memberships - Company Boards, Professional Associations

• Member of the editorial board of Journal of International Franchising Law since 2015​
• Australian Competition and Consumer Commission’s Franchising Consultative Committee 
• Australian Restructuring, Insolvency & Turnaround Association
  
• International Society of Franchising
  
• Law Council of Australia 
  
• Law Society of NSW​
  
• UNSW Human Research Ethics Committee​​
  

In the Media

• It really pays for franchisees to do their due diligence; here’s how.

Media Releases

• ACCC talks franchise law at UNSW
• If there’s so little profit, why do people buy 7-Eleven franchises?

Awards

• UNSW Business School 2016 Excellence in Team Teaching Award
• Arc Postgraduate Council (UNSW) award for Excellence in Postgraduate Research Supervision November 2014
• The Cedric Sandford Medal 2014, ATAX 11th International Conference on Tax Administration​, April 2014
  Awarded to Catriona Lavermicocca and Jenny Buchan for best paper at ATAX 11th International Conference on Tax Administration. Paper titled 'Role of reputational risk in tax decision making by large companies'​​
  
• Franchise Council of Australia Awards for services to franchising 2011 and 2013​
• Award for Achievement in Research by HDR Students, Faculty of Law, Queensland University of Technology, 2009